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FMX

Senior ABM, Paid Digital Manager

FMX

Senior ABM & Paid Digital Manager managing account-based marketing and paid digital strategy at FMX. Overseeing ad campaigns for high-value accounts in education and commercial segments.

Posted 5/22/2026full-timeRemote • Ohio • 🇺🇸 United StatesSenior💰 $100,000 per yearWebsite

About the role

Key responsibilities & impact
  • Build and run FMX's account-based marketing program end-to-end.
  • Operate our ABM platform (Demandbase) as a power user, managing audience building, intent signal tuning, ad delivery, measurement, and reporting.
  • Design and ship multi-channel account plays that combine ads, content, intent signals, and sales outreach into coordinated campaigns against Tier 1 and Tier 2 accounts.
  • Own the Marketing Qualified Account (MQA) motion end-to-end.
  • Own day-to-day performance across Google Ads, LinkedIn, paid social, retargeting, and ABM ad orchestration.
  • Build a robust testing roadmap and partner with content and CRO teams to continuously improve paid traffic conversion.
  • Partner closely with sales and SDR leadership to establish an airtight feedback loop on account quality.
  • Define the metrics framework for ABM and paid channels, publishing a recurring state-of-accounts readout.

Requirements

What you’ll need
  • Bachelor’s degree in Marketing, Business, Communications, or a related field (or equivalent experience).
  • 5–7 years of B2B SaaS marketing experience, with at least 3+ years running ABM, paid digital, or both end-to-end.
  • Expert ABM platform fluency, with deep, hands-on experience running Demandbase (or 6sense / Terminus at equivalent depth) as a power user.
  • AI Expertise and active utilization of AI every day as a core part of your workflow (creative production, account research, ad copy generation, bidding analysis, and workflow automation).
  • Proven track record of running paid digital at scale (Google Ads, LinkedIn, paid social) and owning pipeline KPIs against spend.
  • Strong analytical mindset and high comfortability in spreadsheets, BI dashboards, and ad platforms to diagnose performance independently.
  • Familiarity with Salesforce, Marketo, Qualified, or experience marketing to K-12, Higher Ed, or government buyers is a plus.

Benefits

Comp & perks
  • 100% company-paid health, dental, vision, long and short term disability, and life insurance.
  • Home office stipend of up to $500 for equipment, furniture and accessories.
  • $60/month for home internet connection.
  • Generous PTO and UTO (unplanned time off) policies.
  • Flexible Schedule to manage personal appointments as long as performance expectations are met.
  • Collaborative culture and close-knit team with opportunities for mentorship.
  • Casual dress code, wearing jeans and tees is acceptable.

ATS Keywords

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Hard Skills & Tools
account-based marketingDemandbaseGoogle AdsLinkedInpaid socialretargetingAI expertisepipeline KPIsanalyticsB2B SaaS marketing
Soft Skills
analytical mindsetcommunicationcollaborationfeedback loop establishmentperformance diagnosis