FMI

GTM Strategy Consultant

FMI

full-time

Posted on:

Location Type: Hybrid

Location: Denver • Colorado • United States

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About the role

  • Engage with stakeholders at all levels of client organizations, including executives, BD leaders, and marketing teams
  • Conduct primary and secondary research to uncover market trends, client needs, and growth opportunities
  • Develop clear, client-ready deliverables (presentations, reports, tools, and meeting materials)
  • Manage workstreams across multiple engagements, ensuring timelines, coordination, and follow-through
  • Deliver exceptional client service through responsiveness, ownership, and strong communication
  • Contribute to FMI thought leadership through research and content development
  • Evaluate BD and marketing materials for clarity, effectiveness, and alignment to strategy
  • Support development of BD enablement tools (call plans, discovery questions, proposal storylines, interview prep guides)
  • Help craft differentiated messaging and value propositions aligned to target markets and buyer needs
  • Collaborate with marketing teams on campaign planning (content strategy, events, digital nurture, account-based efforts)
  • Define and track growth KPIs (pipeline health, win rate, client expansion, proposal throughput, campaign performance)
  • Support CRM utilization and pipeline discipline, including reporting and forecasting visibility
  • Facilitate workshops and training sessions to drive adoption of GTM tools, processes, and best practices

Requirements

  • Bachelor’s degree required; A/E/C-related degree a plus
  • MBA or advanced degree preferred, or equivalent experience in A/E/C go-to-market strategy
  • Familiarity with A/E/C business development and marketing (RFQs/RFPs, interviews, capture planning, campaigns)
  • Strong analytical and project management skills; able to manage multiple priorities in a fast-paced environment
  • Excellent communication skills, including presenting to both executive and front-line audiences
  • Experience developing and using BD tools (account plans, pursuit strategies, campaign calendars, enablement content)
  • CRM and pipeline management experience (e.g., Salesforce, Unanet, MS Dynamics, HubSpot) with a data-driven mindset
Benefits
  • FMI provides a comprehensive benefit package consisting of paid employee medical insurance
  • life insurance
  • long-term disability
  • strong 401(k) plan
  • PTO
  • parental leave benefit
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
market researchdata analysisproject managementBD tools developmentKPI trackingcontent developmentcampaign planningproposal developmentclient deliverables creationpipeline management
Soft Skills
communicationstakeholder engagementresponsivenessownershipcollaborationanalytical thinkingtime managementpresentation skillstraining facilitationstrategic thinking
Certifications
Bachelor's degreeMBAA/E/C-related degree