Content Strategist
FMI
full-time
Posted on:
Location Type: Hybrid
Location: Denver • Colorado • North Carolina • United States
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Salary
💰 $100,000 - $120,000 per year
About the role
- Partner with senior leaders across Consulting and Investment Banking to shape distinctive, market relevant points of view
- Develop and maintain an integrated content calendar aligned to firmwide and sector specific priorities
- Design and optimize end to end content workflows including intake, subject matter expert collaboration, drafting and review cycles, approval and distribution, repurposing, and amplification
- Develop and refine thought leadership including articles, reports, sector briefs, case studies, transaction related content, and campaign assets
- Establish templates, editorial standards, and messaging guidelines to ensure consistency across business units
- Collaborate with subject matter experts to translate complex insights into clear, compelling content
- Support content repurposing across web, email, social, and go to market campaigns
- Organize and tag content to improve usability, discoverability, and search visibility
- Ensure consistent messaging across Consulting and Investment Banking while preserving the distinct value propositions of each
- Support sector expansion and growth initiatives with tailored content strategies
- Contribute to the development of structured proof assets including case studies, transaction summaries, and client impact stories
- Collaborate with Marketing, Revenue Operations, Senior Bankers, and Client Managers to ensure content supports the full commercial funnel
- Analyze content performance and recommend data driven improvements
- Track and report on content effectiveness in supporting pipeline and sector growth
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or related field required
- Graduate degree in Marketing, Communications, Business, or related field preferred
- 7 to 10 years of experience in B2B content strategy, editorial, brand messaging, or related roles
- Exceptional written, editing, and verbal communication skills with high attention to detail
- Strong analytical judgment and ability to manage multiple stakeholders in a fast-paced environment
- Demonstrated ability to manage complex subject matter and senior stakeholder input
- Experience building or improving content workflows and systems
- Familiarity with search engine optimization best practices and digital content optimization
- Experience in professional services, consulting, financial services, investment banking, or other complex B2B industries preferred
Benefits
- paid employee medical insurance
- life insurance and long term disability
- other benefit elections
- strong 401(k) plan
- paid time off
- parental leave benefits
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content strategyeditorial standardscontent workflowssearch engine optimizationdigital content optimizationdata analysiscontent performance trackingB2B messagingthought leadership developmentcampaign asset creation
Soft Skills
written communicationeditingverbal communicationattention to detailanalytical judgmentstakeholder managementcollaborationcontent usability improvementfast-paced environment adaptabilitycomplex subject matter management
Certifications
Bachelor’s degree in MarketingBachelor’s degree in CommunicationsBachelor’s degree in BusinessGraduate degree in MarketingGraduate degree in CommunicationsGraduate degree in Business