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Flora Food Group

Category Manager

Flora Food Group

Category Manager supporting DACHIT category strategy execution at Flora Food Group. Collaborating across functions and analyzing market trends to drive growth initiatives.

Posted 5/28/2026full-timeHamburg • 🇩🇪 GermanyMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Analyse sales data, market trends, and shopper insights to inform category decisions
  • Monitor competitor activities and assess potential impacts on our categories
  • Continuously track and report on category performance to the business
  • Use insights to adjust strategies and improve overall category performance
  • Balance external realities with internal objectives and support cross-functional commercial teams towards commercial execution excellence
  • Collaborate with cross-functional teams to drive strategic innovation projects and support new product launches through deep understanding of customer and category dynamics
  • Analyse trade and consumer panel data to deliver retailer sell in stories in collaboration with Trade Marketing and Key Account Managers
  • Identify growth potentials and provide category recommendations to retailers

Requirements

What you’ll need
  • 3+ years of experience in Category Management or similar field, ideally within the FMCG sector
  • First touchpoints with developing and executing category strategies
  • Strong analytical skills with proficiency in data analysis tools
  • Excellent communication and interpersonal skills with ability to work cross-functionally
  • Independent way of working and flexibility to adapt to changing market dynamics
  • Fluent German & English language skills are a requirement.

Benefits

Comp & perks
  • Flora Food Group is dedicated to building an inclusive and diverse workplace
  • We understand that you might not meet all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
data analysiscategory managementcategory strategiesanalytical skillsmarket trends analysissales data analysistrade and consumer panel data analysisstrategic innovationperformance trackingretailer recommendations
Soft Skills
communication skillsinterpersonal skillscross-functional collaborationindependent workingflexibilityadaptability