Email Marketing, Automation Specialist
Floowi Inc
full-time
Posted on:
Location Type: Remote
Location: Mexico
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About the role
- Develop, set up, and manage email marketing campaigns using HubSpot to support demand generation and customer lifecycle workflows.
- Build and maintain automated email sequences and CRM workflows aligned with buyer behavior and structured follow-up processes.
- Ensure accurate and professional communication of shipping and logistics information through well-crafted email campaigns.
- Collaborate directly with the sales team to integrate email outreach with lead qualification and pipeline progression.
- Monitor campaign performance and refine sequences to improve engagement and conversion outcomes.
Requirements
- Proven experience managing and executing email marketing campaigns and workflows using HubSpot (non-negotiable).
- Strong email copywriting skills with understanding of campaign cadence strategy.
- Experience managing CRM workflows and reporting within a marketing and sales environment.
- Ability to translate operational or service-related information into clear client-facing communication.
- Experience in the logistics, freight, supply chain, or manufacturing industries is a strong plus.
Benefits
- Competitive salary in USD
- Remote-first flexibility. Work from anywhere.
- A monthly flexible benefits budget, in addition to your salary.
- PTO and paid U.S. holidays
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
email marketingCRM workflowscampaign performance monitoringemail copywritingautomated email sequencesdemand generationcustomer lifecycle workflowscampaign cadence strategy
Soft Skills
professional communicationcollaborationclient-facing communication