Marketing Associate, 2+ Yrs Experience
WIN Home Inspection
AWSCloudJavaScriptMicroservicesNode.jsPostgres
Marketing Project Lead
FLEXXON
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇮🇳 India
Visit company websiteJob Level
Senior
About the role
- Own the end-to-end marketing outcomes: lead generation, conversions, and pipeline contribution.
- Track, measure, and translate marketing performance into business insights to refine strategies.
- Ensure every campaign and initiative ties back to growth and revenue impact.
- Design and execute Account-Based Marketing (ABM) campaigns to penetrate priority enterprise accounts.
- Develop lead generation engines across paid, organic, and partner channels.
- Build conversion journeys that move prospects from awareness to sales-qualified leads (SQLs).
- Lead go-to-market execution for new product launches (e.g., Deepfake Detector, X-Mask Pro, Cybersecure SSD).
- Coordinate with product, sales, and leadership teams to define value propositions, messaging, and positioning.
- Manage e-commerce strategy across Shopify and other platforms.
- Optimize store funnel, user experience, and conversion rate.
- Implement AEO, GEO targeting, SEO, and content marketing to maximize digital visibility.
- Drive partner enablement: create campaigns with distributors, VARs, and strategic OEMs.
- Manage affiliate and influencer programs to expand reach and accelerate adoption.
- Oversee partner co-marketing initiatives to ensure measurable pipeline impact.
- Lead CRO initiatives across websites, landing pages, and digital ads.
- Apply data-driven A/B testing and user analytics to boost trial sign-ups, demo requests, and paid conversions.
- Own end-to-end project execution: planning, budgeting, timelines, and reporting.
- Collaborate with sales to align KPIs and ensure marketing → revenue accountability
Requirements
- X-PHY’s marketing generates qualified leads that convert into sales opportunities.
- ABM campaigns break into key enterprise accounts and drive revenue growth.
- GTM launches deliver rapid adoption and visibility.
- E-commerce channel is optimized for higher conversions and repeat purchases.
- Partners, influencers, and affiliates are revenue-contributing engines.
- Continuous insights cycle: data → learnings → refined strategy → improved results.
Benefits
- Passionate , Energetic and Innovative work culture
- Opportunities for growth and development
- Positive work environment
- Employee recognition and rewards
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
Account-Based Marketinglead generationconversion optimizationA/B testingSEOcontent marketinge-commerce strategydata analyticsdigital marketingpipeline management
Soft skills
collaborationstrategic thinkingproject managementcommunicationleadershipdata-driven decision makinginsight generationcreativityproblem solvingadaptability
