Develop and implement a comprehensive communications strategy that outlines objectives, target audiences, key messages, timelines, and metrics to support FlexGen’s mission and business goals
Serve as the primary media contact and spokesperson to draft and distribute press releases, statements, speeches, articles, and other PR materials; manage media inquiries and shape narratives
Oversee the development of engaging content for various platforms, including websites, social media, blogs, videos, and marketing materials, ensuring all content aligns with FlexGen’s brand voice, messaging guidelines, and strategic priorities
Build and maintain strong relationships with key stakeholders, including investors, customers, employees, policymakers, industry groups, and the public
Improve internal communications and develop content related to thought leadership to enhance cross-functional collaboration and message consistency within the organization
Requirements
Bachelor's degree in Communications, Public Relations, Journalism, or a related field
10-15 years of progressive experience in communications, public relations, or media relations, including leadership roles
Proven experience in developing and executing successful communication strategies; experience working in or with the energy sector, particularly with startups or renewable energy companies preferred
Exceptional writing, editing, and verbal communication skills, with strategic thinking and problem-solving abilities
Strong media relations skills and a deep understanding of the media landscape
Digital marketing expertise, including social media, SEO, and content marketing
Ability to work in a fast-paced, dynamic startup environment with the ability to adapt to change and handle multiple priorities effectively
Understanding of industry trends and best practices in the renewables space
Interest in FlexGen’s mission and a commitment to clean energy
Ability to work effectively with various FlexGen teams (marketing, product, Business Development, engineering, legal, etc.), and leverage analytics to track and measure the effectiveness of communication strategies