Fitt City

Founding Designer – Brand & Product

Fitt City

full-time

Posted on:

Location Type: Remote

Location: United States

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About the role

  • Own and elevate every part of our design system—from our website to our care app to our growth assets.
  • Design clean, modern, intuitive experiences that feel delightful to users.
  • Build and scale visual language across product, web, and marketing.
  • Create a consistent system that communicates trust, clarity, and compassion.
  • Evolve the brand to help patients feel seen, supported, and guided.
  • Own end-to-end UI for our web experience, onboarding, lab flows, test results, care plans, and app.
  • Translate medically complex concepts into simple, intuitive, empathetic interfaces.
  • Collaborate tightly with PMs, engineering, and clinicians to ship fast without compromising craft.
  • Reduce cognitive load for symptomatic patients (fatigue, brain fog, overwhelm) through thoughtful interaction design.
  • Design high-performing ad assets, landing pages, and systems for user acquisition.
  • Ensure brand and product feel seamlessly connected across all patient touchpoints.
  • Build and maintain a scalable design system across surfaces.
  • Define patterns, components, and frameworks that support rapid iteration.
  • Lay the groundwork for a future design team and help recruit top talent as we scale.

Requirements

  • 5–8+ years of experience in product design, brand design, or a hybrid design role.
  • Experience working with Figma, Framer, Adobe Creative Suite (Indesign, Illustrator, Photoshop) and experience working with AI-photogenerating tools
  • A portfolio demonstrating strong craft and systems thinking across UX, UI, and visual identity.
  • Experience designing for consumer health, wellness, or emotionally sensitive user journeys.
  • Strong ability to translate complexity into clarity, especially in clinical or data-heavy contexts.
  • Comfort working end-to-end: research, flows, wireframes, UI, assets, prototyping, QA.
  • Ability to work in fast-moving environments where direction evolves quickly.
  • High user empathy, especially for patients navigating chronic symptoms.
  • Strong communication and collaboration with engineering, PMs, clinicians, and growth.
  • A mindset that blends speed with intention. Patient experience matters, quality matters, clarity matters.
Benefits
  • Health insurance
  • 401(k) matching
  • Flexible work hours
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product designbrand designUX designUI designvisual identityinteraction designprototypingsystems thinkingdesign systemsuser acquisition design
Soft Skills
user empathycommunicationcollaborationadaptabilityclarity in complexitycraftsmanshipintentionfast-paced environment navigationteam leadershiprecruitment