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Director of New Center Openings
FIT Franchise BrandsDirector of New Center Openings at Fit Franchise Brands responsible for launching new franchises. Overseeing the full opening cycle ensuring operational readiness and early performance.
About the role
Key responsibilities & impact- Lead all aspects of the opening process from pre-launch through post-opening stabilization
- Coordinate pre-sale activity to build early demand and drive opening readiness
- Oversee grand opening execution and ensure a strong Day 1 experience
- Ensure locations are operationally ready, fully staffed, and aligned with brand standards
- Prepare franchisees to operate their business with a clear understanding of expectations and performance drivers
- Ensure readiness across sales, operations, staffing, and member experience
- Hold franchisees accountable to timelines, activity standards, and opening benchmarks
- Address gaps quickly and drive corrective action
- Train franchisees and their teams on sales process, daily operations, and member experience
- Provide hands-on coaching to ensure execution is consistent and repeatable
- Monitor key performance indicators including lead flow, sales activity, attendance, and retention
- Identify performance issues early and implement solutions
- Maintain clear documentation and structure for future openings
- Provide regular updates on opening timelines, readiness, and performance
- Communicate risks, delays, and issues early.
Requirements
What you’ll need- 5+ years of experience in multi-unit operations, preferably in a franchise system
- Proven experience opening new locations with strong operational and financial outcomes
- Strong understanding of sales processes, unit-level economics, and performance drivers
- Ability to coach, train, and hold business owners accountable
- High level of organization and attention to detail
- Strong communication and problem-solving skills
- Ability to operate independently and manage multiple openings simultaneously
- Willingness to travel 60–75% of the time
Benefits
Comp & perks- Paid Time Off (PTO)
- Health Insurance
- Dental Insurance
- Vision Insurance
- 401(k)
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
multi-unit operationssales processesunit-level economicsperformance driversopening new locationskey performance indicatorscorrective actiondocumentationcoachingtraining
Soft Skills
organizationattention to detailcommunicationproblem-solvingindependenceaccountabilityleadershiptime managementadaptabilityteam collaboration