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First Table

Global Growth Marketing Manager

First Table

Global Growth Marketing Manager leading diner acquisition strategy across New Zealand, Australia, and UKI for First Table. Collaborating with various teams to drive sustainable and profitable growth.

Posted 6/20/2026full-timeRemote • 🇳🇿 New ZealandMid-LevelSeniorWebsite

About the role

Key responsibilities & impact
  • Own diner acquisition strategy across New Zealand, Australia, and UKI
  • Lead channel mix, media investment, and acquisition budget allocation
  • Develop market-specific growth plans, with a strong focus on scaling UKI demand
  • Lead our performance agency relationship, from strategy and briefs through to outcomes
  • Use CAC, ROAS, payback period, LTV, conversion rates, and channel ROI to guide investment decisions
  • Partner with Marketing, Product, Data, and Engineering, to improve first-booking conversion
  • Champion experimentation across audiences, creative, messaging, offers, landing pages, app store experiences, and user journeys
  • Build clear reporting and recommendations that help the business understand what drives sustainable growth

Requirements

What you’ll need
  • At least 5 years’ experience in growth, digital, acquisition, or performance marketing, ideally within a marketplace, app-based, subscription, product-led, or high-growth consumer business
  • Strong hands-on experience across paid acquisition channels, particularly Google and Meta
  • Commercial confidence managing meaningful budgets and making investment recommendations
  • Experience managing performance agencies or external partners
  • A strong understanding of how brand, creative, media, conversion, and customer value work together
  • Confidence using growth metrics such as CAC, ROAS, LTV, payback period, conversion rates, and channel ROI
  • Working knowledge of experimentation, attribution, SEO, GEO, CRO, ASO, and organic acquisition levers
  • Excellent communication skills, with the ability to turn complex insight into clear commercial recommendations

Benefits

Comp & perks
  • Real ownership of global diner acquisition across three international markets
  • The chance to shape First Table’s growth strategy at an exciting stage of scale
  • A role with senior visibility and meaningful influence across the business
  • The opportunity to work across the full growth system, not just paid channels
  • A collaborative, ambitious team that values experimentation, commercial thinking, and practical action
  • Opportunities to use AI, automation, data, and emerging technology in meaningful ways
  • Perks like free First Table bookings, referral incentives, team recognition, and regular opportunities to celebrate wins

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools
growth marketingdigital marketingacquisition marketingperformance marketingpaid acquisitionSEOCROASOattributiondata analysis
Soft Skills
communicationstrategic thinkingcollaborationbudget managementcommercial acumenreportingrecommendation developmentexperimentationrelationship managementinsight interpretation