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Marketing Manager
First IntuitionMarketing Manager for North + Midlands regions at First Intuition, delivering tailored marketing plans and integrated campaigns.
About the role
Key responsibilities & impact- Create and deliver marketing plans for Yorkshire & Humber, North West and Midlands regions, with a priority focus on Leeds, Manchester and Birmingham.
- Adapt national campaigns for local audiences using market insight, competitor intelligence and sales needs.
- Ensure brand consistency across all local touchpoints.
- Act as the marketing partner to regional Directors and teams.
- Influence commercial planning, pipeline generation, local go to market activity and brand visibility.
- Facilitate alignment between the central marketing team and the regional business.
- Deliver integrated campaigns across digital, events, outreach and local partnerships.
- Work closely with central teams to ensure execution quality, targeting and optimisation.
- Manage regional marketing budgets, ensuring effective investment.
- Monitor KPIs, demand generation, events performance and competitor behaviour.
- Provide insights to inform national and regional improvements.
- Share best practice across the wider Regional Marketing team.
- Support central teams by providing regional insight and customer perspectives.
Requirements
What you’ll need- Experience in B2B/B2C service-led marketing.
- Strong interpersonal and stakeholder skills.
- Ability to work across complex, multisite environments.
- Strong ability to translate strategy into actionable plans.
- Strong project management and organisational skills.
- Comfortable working autonomously while contributing to a shared national approach.
Benefits
Comp & perks- 30 days’ annual leave plus bank holidays
- 3 FI Days per year
- Flexible-working positive employer with a range of family-friendly policies
- Employee Assistance Programme: 24-hour confidential access to counselling and support services
- Competitive Pension
- Private Medical Insurance
- Training and development opportunities
- Long term career prospects in a growing company
- Employee perks including a range of discounts to suit your lifestyle
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
B2B marketingB2C marketingmarketing planscampaign adaptationKPI monitoringdemand generationproject managementbudget managementdigital marketingevent marketing
Soft Skills
interpersonal skillsstakeholder managementorganizational skillsstrategic planningautonomycollaborationinfluencecommunicationinsight sharingbest practice facilitation