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Firefly

Sales Director

Firefly

Sales Director managing high-value accounts in the entertainment sector for Firefly. Responsibilities include relationship management, revenue growth, and strategic partnership development.

Posted 5/30/2026full-timeLos Angeles • California • 🇺🇸 United StatesLead💰 $120,000 - $170,000 per yearWebsite

About the role

Key responsibilities & impact
  • Own and grow a portfolio of high-value accounts spanning major entertainment studios, streaming platforms, agency holding companies, and direct advertisers across the West region
  • Serve as the senior relationship executive for studio and entertainment clients, navigating complex stakeholder structures across media, brand, and theatrical marketing teams
  • Develop and execute account-level growth strategies that align Firefly's capabilities with the unique needs of entertainment marketers — from tentpole releases and streaming launches to franchise campaigns
  • Drive net new revenue by identifying and closing strategic opportunities with studios, networks, streamers, and premium brands not currently in the Firefly portfolio
  • Lead executive-level conversations and C-suite presentations with confidence, credibility, and a consultative point of view
  • Serve as a thought leader and market voice for Firefly — representing the company at industry events, studio briefings, and agency summits
  • Partner cross-functionally with Marketing, Creative Strategy, Client Success, and Revenue Operations to develop bespoke solutions and deliver exceptional campaign outcomes
  • Provide disciplined pipeline management, accurate forecasting, and executive-level revenue reporting through Salesforce
  • Translate campaign performance data into strategic narratives and optimization recommendations that deepen client relationships
  • Stay ahead of trends across the entertainment marketing landscape, digital media, programmatic, and OOH to identify emerging opportunities for clients and Firefly.

Requirements

What you’ll need
  • 10+ years of experience in media sales, advertising, or marketing partnerships, with a proven track record selling into or alongside the entertainment industry
  • Established, direct relationships with media and marketing decision-makers at major entertainment studios, streaming platforms, and/or networks
  • Strong existing ties to agency holding companies and independent agencies in the West region
  • Proven track record of closing and growing enterprise-level accounts and multi-platform partnerships
  • Deep understanding of entertainment marketing cycles, including theatrical, streaming, home entertainment, and franchise campaigns
  • Experience selling complex, integrated media solutions within the digital and programmatic advertising ecosystem
  • Ability to operate and influence at the Director, VP, and C-suite level across both client and agency organizations
  • Strategic, consultative sales approach with strong business acumen and a solutions-first mindset
  • Exceptional communication, executive presentation, and storytelling skills — you make complex ideas land clearly
  • Highly organized with strong pipeline discipline and a track record of accurate forecasting
  • Collaborative and cross-functional by nature, with the ability to lead without direct authority
  • Salesforce experience required
  • Willingness and ability to travel as the role demands
  • Must be authorized to work in the United States.

Benefits

Comp & perks
  • Firefly is an Equal Opportunity Employer.

ATS Keywords

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Hard Skills & Tools
media salesadvertisingmarketing partnershipsaccount-level growth strategiespipeline managementforecastingcampaign performance analysisdigital advertisingprogrammatic advertisingenterprise-level account management
Soft Skills
consultative sales approachbusiness acumencommunication skillsexecutive presentation skillsstorytelling skillsorganizational skillscollaborationleadershipinfluencing skillsstrategic thinking