
Associate Vice President – Sports Public Relations
FINN Partners
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $100,000 - $110,000 per year
About the role
- Lead the execution of integrated and successful sports public relations campaigns/programs that exceed client goals.
- Maintain clear and consistent communications; provide proper direction and counsel; and offer problem-solving solutions to clients.
- Develop and grow senior client relationships.
- Lead internal sports team and drive their growth; provide proper feedback and guidance; motivate their PR staff to be creative and achieve excellent results.
- Review and develop press materials such as press releases, media advisories, key messages, Q&As, executive remarks, and more.
- Develop overall communications media strategy for clients; manage profitability and financial aspects of accounts.
- Utilize excellent contacts to secure consistent media coverage across a wide range of sports, business, technology, consumer, lifestyle, and news publications.
- Establish new media contacts to expand reach across print, online, TV, social, radio and podcasts.
- Maintain solid understanding of sports and broader sports landscape; develop opportunistic client storyline recommendations and communication strategy surrounding them.
- Generate new business development opportunities and secure new sports clients; research and participate in new business presentations; develop RFPs that showcase our unique capabilities and proven results.
Requirements
- A bachelor's degree in PR, Sports Communications, or related field is required; a master’s degree is a plus.
- 6+ years of prior sports public relations experience is required (preferably working on professional sports client PR accounts).
- Proven history of leading sports PR teams and driving results.
- Exceptional media relations with an array of top-tier national and trade outlets; proven history of media placements and established contacts.
- Ability to develop and execute successful media relations programs.
- Excellent writing and editing skills (familiar with AP style).
- Strong communications skills, project management capabilities, and proven problem-solving ability.
- Ability to manage multiple projects simultaneously and meet all deadlines.
- Effectively work as part of a team, share information freely and support the common goals of the group.
- A true team player.
- Detail-oriented, organized, hardworking, flexible, thorough.
Benefits
- Health insurance
- Flexible work arrangements
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
sports public relationsmedia relationswritingeditingproject managementbusiness developmentRFP developmentcommunications strategypress materials developmentclient relationship management
Soft skills
leadershipproblem-solvingteamworkcommunicationorganizationcreativitymotivationflexibilityattention to detailhardworking
Certifications
bachelor's degree in PRbachelor's degree in Sports Communicationsmaster’s degree (preferred)