Content Marketing Specialist

Findaway

Content Marketing Specialist creating compelling content and messaging at Playaway Products. Collaborating with teams to strengthen brand voice and drive business growth.

Posted 7/29/2026full-timeRemote • Ohio • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in developing compelling brand messaging and content across various platforms, utilizing SEO best practices and performance analytics to enhance engagement and effectiveness. Strong background in storytelling, content optimization, and collaboration with cross-functional teams to drive marketing success.

Highest-signal resume keywords

Content DevelopmentSEO OptimizationPerformance AnalyticsStorytelling SkillsCampaign Strategy

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Content CreationEmail MarketingBrand MessagingEditingMarket ResearchCustomer InsightsCampaign DevelopmentContent OptimizationPerformance MeasurementCreative Thinking

Soft Skills

Strategic ThinkingCollaborationCommunicationCreativityProblem Solving

Industry Keywords

MarketingContent StrategyPublic RelationsJournalismEdTechPublishingLiteracyCustomer StoriesCase StudiesSales Enablement

About the role

Key responsibilities & impact

Develop compelling stories and messaging that strengthen brand positioning and build trust with target audiences.
Create high-quality content across web, email, social media, paid media, SEO, sales enablement, and campaign assets.
Translate customer insights, research, and complex topics into engaging, audience-focused content.
Contribute original campaign concepts, messaging ideas, and storytelling approaches that differentiate our brands.
Partner with Product, Sales, and Creative to translate product direction into compelling customer messaging.
Optimize content using SEO best practices, audience insights, and performance data to maximize reach and engagement.
Conduct customer interviews and market research to uncover insights that shape messaging, campaigns, and content strategy.
Measure content performance and use analytics to continuously improve messaging and campaign effectiveness.

Requirements

What you’ll need

3+ years of experience in marketing, content, brand, or creative roles.
Strong portfolio showcasing campaign work and writing samples.
Exceptional writing, editing, and storytelling skills.
Experience with SEO, email marketing, content optimization, and performance analytics.
Creative and strategic thinker who generates original ideas and uses data to improve marketing performance.
Preferred Qualifications (not required): Experience in education, libraries, publishing, EdTech, or literacy-focused organizations.
Background in journalism, editorial, public relations, or communications.
Experience developing brand messaging, customer stories, case studies, and editorial content.
Experience supporting product launches and creating content for educators, librarians, administrators, and consumers.

Benefits

Comp & perks

Medical/Prescription drug insurance
Dental
Vision
Health Care/Dependent Care Flexible Spending Account
Health Savings Account
Pre-Tax and Roth 401(k)
Short and Long-Term Disability Insurance
Life/AD&D Insurance
Student Loan Repayment Program
Educational Assistance
generous paid time off