Go-To-Market Strategy & Enablement Manager

Fifth Third Bank

GTM Strategy & Enablement Manager at Fifth Third Bank designing and delivering client engagement strategies for revenue growth. Collaborating across teams for effective product launches and implementation.

Posted 7/9/2026full-timeRemote • Ohio • 🇺🇸 United StatesMid-LevelSenior💰 $96,500 - $207,500 per yearWebsite

About the role

Key responsibilities & impact

Develop GTM strategies, frameworks and tactics for overall effectiveness
Collaborate with Product and cross-functional teams for new product launches
Design, execute, and manage sales enablement and readiness plans
Manage client engagement strategies throughout the purchase journey
Develop communication plans for key messaging to partners and clients
Create external-facing tools and materials for Sales teams
Interface with cross-functional teams for insight and support
Provide perspective and expertise to Corporate Marketing
Manage key GTM metrics that map contributions to value drivers

Requirements

What you’ll need

Bachelor's degree in Business, Marketing, Product Management, or related field
Five years' experience developing strategies and tactics in go-to-market, marketing, product management or related field
Outstanding written, storytelling and verbal communication skills
Strong creative and content development skills
Entrepreneurial, self-starter
Ability to operate and thrive in ambiguous circumstances
Strong organizational skills and attention-to-detail
Strong business instincts with calculated risk-taking ability
Strong collaboration skills with people of all positions and grades
Strong PC skills including Microsoft Office (Word, Excel, Access, PowerPoint)

Benefits

Comp & perks

Comprehensive benefits programs designed for individual needs
Incentive compensation plan based on company and individual performance

ATS Keywords

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Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

Go-To-Market StrategiesSales EnablementProduct ManagementMarketing StrategyContent DevelopmentKey Metrics ManagementBusiness StrategyAnalytical Skills

Soft Skills

Outstanding Written CommunicationStorytelling SkillsOrganizational SkillsAttention to DetailCollaboration Skills