Ferrara

Senior Manager, Customer Marketing

Ferrara

full-time

Posted on:

Location Type: Hybrid

Location: Chicago • Illinois • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $125,895 - $176,253 per year

Job Level

Senior

About the role

  • Plan, develop and execute focused Seasonal go-to-market plans that profitably grow sales across each channel of distribution
  • Lead and work cross-functionally with sales, brand, category management, demand/sales planning, operations, and finance to ensure company objectives are achieved
  • Deploy essential marketing tactics (4-P’s): Price/Product architecture, Placement, Promotion
  • Participate in the development, management, and implementation of Seasonal marketing strategies, plans, and programs for assigned campaigns, promotions, and innovation to support business growth
  • Lead major business change activities with a focus on commercializing new Seasonal products into the marketplace

Requirements

  • Minimum Bachelor's degree, preferably in Business, Marketing, or related field
  • Minimum of 5 years of sales, marketing, or business experience preferably in the CPG industry
  • Syndicated data experience (IRI, Nielsen, loyalty databases, customer specific, etc.)
  • High competency in examining data, managing complex data sets and analytical problem-solving
  • Relevant project management or consulting work is preferred
  • Experience and skill presenting concepts to multiple audiences, including senior leadership
Benefits
  • health insurance
  • dental insurance
  • a 401(k)
  • paid time off (PTO)
  • annual bonus based on company performance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
data analysisproject managementmarketing strategygo-to-market planningsales planningpromotional tacticsproduct architecturecommercializationanalytical problem-solvingseasonal marketing
Soft Skills
cross-functional collaborationleadershipcommunicationpresentation skillsstrategic thinkingproblem-solvingorganizational skillsteamworkadaptabilitystakeholder engagement
Certifications
Bachelor's degree in BusinessBachelor's degree in MarketingProject Management Professional (PMP)Certified Marketing Professional (CMP)Data Analytics CertificationDigital Marketing CertificationSales Management CertificationBusiness Analysis CertificationMarketing Research CertificationConsumer Packaged Goods (CPG) Certification