Senior Media Buyer – Paid Search

Fella & Delilah Health

Senior Media Buyer (Paid Search) driving Google Ads strategy for AI healthcare company. Managing multi-country ad campaigns while ensuring compliance and scalability in performance.

Posted 7/17/2026full-timeRemote • 🇬🇧 United KingdomSenior💰 $150,000 - $250,000 per yearWebsite

Core Competencies

Role fit

Core Competencies

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Demonstrates expertise in managing Google Ads accounts with a focus on DTC e-commerce brands, ensuring compliance with industry regulations while driving profitable scaling across multiple geographies. Proven ability to craft compelling ad copy and landing pages that convert, alongside strong team leadership and mentoring skills.

Highest-signal resume keywords

Google Ads ManagementDTC Brand ScalingMulti-Geo ExperienceAd Copy WritingTeam Leadership

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills

Google AdsSearch AdvertisingPerformance MaxShopping AdsYouTube AdvertisingDemand GenerationForecastingReportingDecision RulesLanding Page Optimization

Soft Skills

MentoringTeam BuildingStructured PlanningHigh-Ownership MindsetAdaptability

Industry Keywords

DTC E-commerceComplianceASACAPGPhCProfitabilityAd CopyCharacter LimitsAsync WorkStartup Environment

About the role

Key responsibilities & impact

Google Ads ownership: Over time, you operate the Google accounts day-to-day. UK is the core market and your priority today.
Profit-aware scaling: You push spend up while keeping tCPA / CAC inside target bands.
Compliance mastery & account resilience: You operate cleanly under ASA / CAP and GPhC rules.
Multi-geo orchestration: You run multiple country accounts in parallel without dropping balls.
Ad copy, feed and landing page craft: You write ad copy that converts inside tight character limits and strict compliance rules.
Team building: As we add more buyers alongside you and underneath you, you hire, mentor, and lead the Google pod.

Requirements

What you’ll need

Proven Google scale (hands-on): You've personally operated Google Ads accounts at £1M+/month spend for DTC ecom brands, in the platform yourself every day.
5+ years of Google-specific depth: You know Search, Performance Max, Shopping, YouTube, and Demand Gen.
DTC consumer: You've scaled DTC brands, not maintained them after they were scaled by someone else.
Structured operator behaviors: Forecasting, weekly reporting cadence, explicit decision rules, written planning.
Ad copy and landing page fluency: You think in hooks, angles, and offers, not just keywords.
Multi-geo experience or the operating discipline to absorb it: Either you've run Google Ads across multiple countries before.
Startup intensity: You'll work 50+ hours/week, async, in a high-ownership culture.

Benefits

Comp & perks

comprehensive medical insurance (if appropriate)
free membership with a clinic offering GLP-1s.
PTO with a yearly minimum (≥2wks/yr + local national holidays)
our team is fully distributed across the world and functions fully remotely
budget for books, courses, coaching ($1200/yr)
budget for gym, health apps ($1200/yr)
free biweekly health coaching
Macbook & work-from-home equipment provided as needed