Senior Content Strategist
Federato
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
Senior
About the role
- Collaborate with subject matter experts to craft original content in a variety of formats, from blog posts and articles to white papers, infographics, videos, and more.
- Develop and implement content strategies aligned with our immediate and long-term marketing initiatives and campaigns.
- Collaborate as a thought partner with product marketing, demand gen, field marketing, executive stakeholders, and external agencies to develop content and strategies that drive business outcomes across the buyer journey.
- Champion best practices in grammar, writing, and style.
- Measure and report on content performance; refine strategies based on insights.
- Act as a connector across teams, translating priorities into unified narratives that support marketing, sales, and product objectives.
Requirements
- 6+ years of content marketing experience in the B2B tech/enterprise software space, background in insurance or fintech is a strong plus.
- Experience leading content strategy in collaboration with product, sales, and marketing teams to shape positioning and drive pipeline.
- Adept at developing and publishing content for social media channels, with an eye for brand voice, timing, and audience engagement.
- Robust portfolio of published work showcasing strong English writing skills and ability to translate complex topics into digestible content.
- Exceptional writing and editing abilities.
- Proficient in devising strategies for disseminating content across a variety of lengths (long-form + short-form) and formats (blog posts, video, interactive, audio, etc).
- Proficient with the use of AI tools for content ideation, drafting, and competitive analysis.
- Strong understanding of SEO/AEO best practices and ability to execute on strategies that drive results.
- Comfort working in a fast-paced, deadline-driven environment.
- Proven ability to partner cross-functionally with senior stakeholders, influencing strategy and aligning content to broader business goals.
- Strong communicator able to navigate feedback loops and align diverse perspectives into a unified content direction.
- Proven ability to manage multiple content projects simultaneously, driving timelines, quality, and alignment across teams.
Benefits
- We are an equal-opportunity employer and value diversity at our company.
- We do not discriminate on the basis of race, religion, color, national origin, sex, gender expression, sexual orientation, age, marital status, veteran status or disability status.
- We will provide reasonable accommodation to individuals with disabilities to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content marketingcontent strategywritingeditingSEOAEOcontent publishingcontent performance measurementcontent dissemination strategiesB2B tech
Soft skills
collaborationcommunicationinfluencingproject managementadaptabilitycreativitystrategic thinkingcross-functional partnershipfeedback navigationaudience engagement