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Merchandising Manager
Favor DeliveryMerchandising Manager executing data-driven merchandising strategies for app discoverability and category performance at Favor. Collaborating with marketing and finance teams on planning and optimization.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in developing data-driven merchandising strategies that enhance user experience and drive growth, with a strong focus on cross-functional collaboration and performance optimization. Proficient in analyzing business performance and implementing A/B testing to refine content and improve customer engagement.
Highest-signal resume keywords
Data-Driven Merchandising StrategiesCross-Functional LeadershipA/B Testing StrategiesAnalytical AcumenCustomer Experience Optimization
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Website MerchandisingApp MerchandisingBusiness Performance AnalysisSegmentationContent Structure Optimization
Soft Skills
Influencing StrategiesOwnership and AccountabilityProcess OrientationDetail OrientationClear Communication
Tools & Technologies
CMSBrazeTableauContentful
Industry Keywords
Merchandising KPIsUser Journey OptimizationCustomer Journey EfficiencyIntegrated MarketingBusiness Analytics
Tech Stack
Tools & technologiesTableau
About the role
Key responsibilities & impact- Develop and execute data-driven merchandising strategies that enhance content structure,
- category performance, and in-app product and merchant discoverability.
- Collaborate closely with marketing and finance teams for planning and budgeting and business analytics team for testing and optimization.
- Lead the execution of in-app merchandising directive; ensure key brand and product messages are delivered through compelling, on-brand shopping experiences that align with broader marketing channels (lifecycle, social, and paid media).
- Develop and implement merchandising strategies tailored to distinct customer segments with a focus on navigation, content structure, and feature placement that drive discovery and engagement.
- Collaborate cross-functionally with integrated marketing, creative, brand, business analytics, product, support, and sales teams to align on merchandising initiatives and influence decisions through a data-driven, collaborative approach.
- Analyze business performance to identify trends, surface insights, and guide merchandising and pricing optimizations that drive growth and improve user experience.
- Define and track core merchandising and content KPIs to evaluate strategy effectiveness, inform future decisions, and ensure consistent reporting
- Lead A/B testing strategies to experiment with and refine content, placement, and user journeys; drive continuous performance improvement across the app experience.
Requirements
What you’ll need- A relevant degree or comparable formal training, certification, or work experience
- 5+ years experience in website or app merchandising or similar roles within a fast-paced environment; proven experience identifying opportunities to find efficiencies throughout the customer journey that impact the user experience and growth
- Strong analytical acumen with cross-functional leadership ability; ability to develop respectful influencing strategies to leverage support from cross-functional stakeholders
- Ability to focus on and improve customer experience and business performance through in-app placement, segmentation, experimentation, and continuous optimization; ability to demonstrate a high degree of ownership and accountability
- Ability to meet tight deadlines and ensure all directives and communications are accurate, clear, concise, and consistent with Favor core values
- Process and detail-oriented mindset with demonstrated ability to maintain a clear history of changes and documentation
- Strong understanding of CMS and how they work; knowledge of Braze, Tableau, Contentful or similar tools
Benefits
Comp & perks- We offer premium health, vision, dental, and life insurance, alongside 401(k) options.
- We go beyond the basics, while also throwing in a Favor Gold subscription and H-E-B discounts!
- We offer unlimited PTO for salaried employees.
- Ample vacation time to all team members.
- We encourage personal growth and education through Intern(al)ships and Learning Labs taught by Favor team members and external facilitators.
- We foster community through Employee Resource Groups (ERGs), company-wide events, happy hours, and regular connection opportunities.