Fandom

Senior Yield & Revenue Optimization Manager

Fandom

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $98,000 - $135,000 per year

Job Level

Tech Stack

About the role

  • Develop and execute inventory monetization strategies to maximize yield across all demand channels (direct, programmatic, PMP, open exchange, etc.)
  • Optimize pricing floors, packaging, and allocation strategies to balance fill rate, CPM, and overall revenue
  • Analyze demand mix and recommend adjustments to improve overall yield performance
  • Drive growth in Preferred PMP and PG revenue by migrating spend from the open market into curated, controlled environments.
  • Manage Open Exchange optimization levers, including pricing floors, ad quality controls, refresh strategies, and multi-SSP optimization.
  • Partner with Programmatic Sales and platform partners to support packaging of programmatic offerings tied to Fandom’s first-party data and IP-driven moments.
  • Support ad hoc revenue deep dives, inventory monetization analysis, and business case development for new product development
  • Analyze trends in Programmatic revenue across SSPs, demand partners, and auction mechanics to identify optimization opportunities.
  • Provide regional inventory and revenue analysis to direct tactical execution of monetization strategies across North America, EMEA, LATAM and APAC
  • Evaluate key business drivers to measure the success of pricing decisions, incorporating science-based insights to identify strategic opportunities, and collaborating with partners to project manage and execute annual and promotional pricing decisions and initiatives
  • Contribute to the overall development and implementation of our evolving revenue strategy
  • Build dashboards and reporting frameworks to track revenue KPIs (eCPM, fill rate, RPM, ARPU, viewability, etc.)
  • Provide input and guidance for A/B tests and pricing experiments to improve monetization outcomes
  • Analyze inventory performance by audience, device, geography, and format
  • Provide actionable insights to Sales and leadership teams
  • Develop strong collaborative relationships with key stakeholders in Sales, Product, Finance, Operations, and Engineering across the company to communicate performance, understand new initiatives, and identify impacts of strategic opportunities
  • Partner with Sales to support pricing strategy and packaging
  • Collaborate with Ad Ops to improve delivery efficiency and reduce revenue leakage
  • Work with Product and Engineering on ad placement, layout, and monetization enhancements
  • Align with Finance on revenue projections and performance tracking

Requirements

  • 5+ years of experience in digital advertising, programmatic, ad operations, or yield management
  • Strong understanding of SSPs, DSPs, exchanges, header bidding, and ad server dynamics
  • Advanced proficiency in Excel/Google Sheets; experience with BI tools (Looker, Tableau, etc.)
  • Strong analytical skills with the ability to translate data into strategic recommendations
  • Familiarity with ad servers (e.g., GAM) and monetization platforms
  • Experience working cross-functionally in fast-paced media environments
Benefits
  • Comprehensive Medical, Dental, Vision
  • Training (unlimited Udemy + more)
  • Flexible working hours and time off
  • Equity & Retirement Programs including 401K match
  • Paid Parental Leave
  • International work environment with start-up culture
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
inventory monetization strategiespricing optimizationdata analysisA/B testingdashboard developmentrevenue analysisprogrammatic advertisingyield managementad quality controlsmulti-SSP optimization
Soft Skills
collaborationcommunicationanalytical skillsstrategic thinkingrelationship buildingcross-functional teamworkproblem-solvingtactical executioninsight generationproject management