Marketing Manager
Fanatics, Inc.
full-time
Posted on:
Location Type: Hybrid
Location: Philadelphia • Pennsylvania • United States
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About the role
- Support the development and execution of category-level marketing strategies aligned to brand priorities and seasonal business goals.
- Translate consumer insights and category performance into clear marketing recommendations and plans.
- Partner cross-functionally with Brand Marketing, Product, Merchandising, Creative, and Sales to bring category stories to life.
- Help shape integrated marketing briefs and contribute to campaign and activation planning.
- Ensure category marketing initiatives are aligned with Mitchell & Ness brand standards and storytelling.
- Quarterback cross-functional stakeholder groups to align on shared goals and drive execution, owning timelines and deliverables to ensure on-time results.
- Track performance of category initiatives and share learnings and insights to inform future planning.
- Contribute creative ideas and fresh thinking to help evolve how categories show up across channels.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent experience.
- 3–5 years of related marketing experience, preferably within consumer, lifestyle, sports, or fashion brands.
- Strategic and consumer-focused mindset with the ability to connect insights to execution.
- Strong cross-functional collaboration skills and the ability to influence partners.
- Self-motivated and comfortable managing work independently while balancing multiple priorities.
- Strong written and verbal communication skills.
- Creative thinker with a solid foundation in brand and integrated marketing principles.
- Highly organized with strong attention to detail.
Benefits
- Opportunity to grow your marketing skillset within an iconic heritage sports brand.
- Exposure to cross-functional teams and integrated marketing planning.
- Ability to influence how key product categories show up to consumers.
- A collaborative environment that values creativity, initiative, and learning.
- Competitive compensation and benefits aligned with experience and role scope.
- Culture: Join a team where you're surrounded by top-tier talent, driven by a shared passion to relentlessly enhance the fan experience. With a focus on collaboration, support, and continuous development, you’ll be empowered to help shape a our culture that celebrates both individual and team successes.
- Benefits: We provide a wide range of health, financial, legal, and development assistance, including wellness programs with fitness and weight management partners, paid maternity paternity leave, and infertility treatment. Additionally, we offer flexible time off to help you recharge, along with a competitive 401k plan to support your financial future. At Fanatics, we’re dedicated to supporting you in all aspects of work and life.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing strategiesconsumer insightscategory performanceintegrated marketingcampaign planningcategory marketing initiativesperformance trackingcreative ideasbrand marketingactivation planning
Soft Skills
cross-functional collaborationinfluencing partnersself-motivatedmanaging multiple prioritieswritten communicationverbal communicationcreative thinkingattention to detailorganizational skillsstrategic mindset
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications