Fanatics, Inc.

Manager, VIP Acquisition Operations

Fanatics, Inc.

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • 🇺🇸 United States

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Salary

💰 $120,000 - $140,000 per year

Job Level

Mid-LevelSenior

About the role

  • Design and own initiatives to source net-new, high-quality VIP and high-value customer leads
  • Define required data attributes for all VIP and prospective customers, including where and how data is stored
  • Build processes to clean, match, and enrich new leads against the master customer dataset
  • Establish segmentation and prioritization logic to guide targeted outreach and account management
  • Own the end-to-end workflow from lead identification through outreach, conversion, and retention
  • Set clear rules for lead assignment, follow-ups, escalation, and accountability when actions are missed
  • Ensure Salesforce and related tools function as a true single source of truth for leads and accounts
  • Maintain daily and weekly operating cadences for pipeline reviews, activity tracking, and performance reporting
  • Monitor pipeline health, conversion rates, and team execution, adjusting strategy to improve outcomes
  • Partner with data, analytics, and sourcing teams to ensure systems remain accurate, reliable, and actionable
  • Develop outreach strategies informed by customer data and attributes across calls, texts, email, and in-person interactions
  • Enable acquisition and account management teams with clear guidance, workflows, and expectations
  • Enforce CRM discipline, including required logging of all VIP and customer interactions within 24 hours

Requirements

  • 5+ years of experience in Revenue Operations, Sales Analytics, Sales Operations, or a highly analytical commercial role
  • Proven experience supporting acquisition and retention of high-value or VIP customers
  • Advanced proficiency with Salesforce, Excel, and performance reporting tools
  • Strong operational judgment with the ability to design structure, enforce execution, and drive accountability
  • Highly analytical, direct, and results-oriented communicator
Benefits
  • full-time employment and more

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
data attributes definitiondata cleaningdata matchingdata enrichmentlead identificationlead conversionlead retentionperformance reportingpipeline health monitoringoutreach strategy development
Soft skills
operational judgmentresults-oriented communicationaccountabilityanalytical thinkingstructured designexecution enforcementteam collaborationguidance provisionprioritizationsegmentation logic