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Senior Marketing Director
FairCom CorporationSenior Marketing Director responsible for strategizing and executing marketing for a new product launch in a long-established company. Leading a marketing team in a hybrid work environment.
Tech Stack
Tools & technologiesERP
About the role
Key responsibilities & impact- Articulate the unique market strengths of our highly technical database products.
- Define clear market positioning, build effective go-to-market and demand generation programs, and develop lead nurturing systems that convert interest into pipeline and revenue.
- Partner with Sales and Product teams to align marketing strategy with how the business grows, which includes shared definitions of lead quality and pipeline contribution.
- Practice servant leadership in your role and as the manager of the marketing team.
- Travel to events and other office locations- expect to travel 30-35% of the year.
- Develop FairCom’s brand and voice, ensuring alignment across departments, content, and all customer touchpoints.
Requirements
What you’ll need- 7+ years of marketing leadership experience supporting disciplined expansion into new markets or product categories within an established business.
- 5+ years of technical B2B experience.
- Bachelor’s Degree from an accredited institution in Marketing or a related field.
- Proven people leadership, with experience building, managing, and developing high-performing marketing teams while fostering strong engagement and aligning cross-functional stakeholders to deliver business results.
- Strong proficiency in Marketing software systems such as HubSpot, Marketo, Pardot, Drift, Bots, etc.
- Knowledge of program and project management methodology is required to drive early-stage planning and cross-functional execution.
- Strong track record that shows successful go-to-market strategies and programs with measurable impacts on revenue contribution.
- Familiar with the basic concepts of a typical IT infrastructure, like servers, storage, business applications (ERP, CRM, BI, etc.), and the role a database plays in it.
Benefits
Comp & perks- Empowered, Agile Teams: Collaborate with passionate colleagues in small, cross-functional teams that drive innovation. Enjoy the freedom to shape your work and contribute meaningfully.
- Flexible Work-Life Balance: Achieve optimal work-life harmony with our hybrid work schedule, offering the best of both worlds: in-office collaboration and remote focus.
- Generous Time Off: Recharge and rejuvenate with 15+ holidays, three weeks of paid vacation, a week of sick leave, and an extended holiday break for quality family time (skeleton crew operations).
- Celebrate You: Enjoy a paid day off on your birthday and another on our annual "CEO Thank You Day" in March.
- Invest in Your Growth: Benefit from a supportive environment where long-tenured colleagues share their expertise, fostering a culture of continuous learning and development.
- Rewarding Compensation: We value your contributions. Expect a competitive salary package aligned with industry standards.
- Comprehensive Well-being Support: Protect what matters most with our robust benefits, including top-tier medical, dental, vision, and life insurance coverage. Plus, watch your savings grow with our 401(k) matching program.
- Thrive Together: Build lasting connections and strengthen your skills through annual & quarterly engaging company-wide events and growth opportunities.
- Fuel Your Focus: Stay energized and inspired with our fully stocked kitchen featuring delicious snacks, meals, and drinks.
- Convenient Commute: Easily access our office with a prime location near I-70 in Missouri and I-15, as well as the South Jordan Front Runner station in Utah.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
marketing leadershipB2B marketinggo-to-market strategylead nurturingprogram managementproject managementrevenue contributiondatabase knowledgeIT infrastructure
Soft Skills
servant leadershippeople leadershipteam managementcross-functional alignmentstakeholder engagement