Factorial

Head of Marketing

Factorial

full-time

Posted on:

Location Type: Remote

Location: United States

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Job Level

About the role

  • Develop and execute Remitee's global communication strategy to strengthen brand awareness
  • Manage and optimize Remitee's digital presence (website, social media, campaigns, SEO/SEM)
  • Work closely with clients and partners to design and implement activation campaigns and growth strategies
  • Plan, test, launch, and analyze marketing campaigns across paid and organic channels
  • Monitor KPIs such as customer acquisition cost, conversion rates, and partner-driven retail sales performance
  • Collaborate with Remitee's Head of Data to build a robust knowledge base

Requirements

  • 8+ years of experience in marketing roles, preferably in fintech, retail, payments, and financial services
  • Strong experience in digital marketing, campaign execution, performance analysis, and below-the-line (BTL) activation
  • Experience in partner-driven marketing efforts, including co-marketing and joint campaigns
  • Experience with branding, public relations, and B2B marketing
  • Familiarity with marketing tools such as Meta Ads, Google Ads, email marketing platforms, analytics dashboards, and CRM tools
  • Excellent communication skills and the ability to tailor messaging to diverse audiences and markets
  • Creative and data-driven approach to decision-making
  • Proactive, highly organized, and able to manage multiple projects simultaneously
  • Fluent spoken and written English is a must; experience working across multiple geographies is a plus
Benefits
  • Remote work
  • Opportunities for growth and development
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital marketingcampaign executionperformance analysisbelow-the-line activationbrandingpublic relationsB2B marketingSEOSEMcustomer acquisition cost
Soft Skills
communication skillscreative approachdata-driven decision-makingproactivehighly organizedproject management