
Director of Demand Generation – m/f/d
FactFinder
full-time
Posted on:
Location Type: Hybrid
Location: Berlin • Germany
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Job Level
About the role
- You own Demand Gen end-to-end across five channels: Outbound, Inbound, Organic, Webinars and Events
- You plan and execute multi-channel campaigns that reach mid-market eCommerce decision-makers
- You build a healthy pipeline and hit quarterly targets for MQLs, SQLs and pipeline generated
- You work with AEs on handoffs, conversion rates and closed-won quality
- You deploy AI agents and automation to take over routine tasks and scale output
- You select tools and integrate them (CRM, automation, AI agents, analytics)
- You report on performance: pipeline health, cost per opportunity, conversion rates, channel ROI
- You provide market-driven feedback on messaging and positioning
- You build processes and playbooks that scale as the company grows
Requirements
- Strong B2B SaaS demand generation experience with demonstrable pipeline impact in the mid-market
- Multi-channel track record: outbound, inbound, events, webinars, organic
- Experience with AI and automation in real demand gen workflows, including measurable results
- Technical understanding: able to evaluate tools, design integrations and connect systems
- Builder mentality: start small, ship fast, iterate cleanly
- Data-driven: you optimize based on metrics and can clearly explain ROI
- Strong MarTech skills: Salesforce, marketing automation and modern demand gen tools
Benefits
- Competitive compensation with transparent performance incentives
- Modern tooling and budget for experiments
- Rapid growth opportunities as the GTM team scales
- Hybrid work in Pforzheim, Berlin and Stockholm
- A team with a strong culture of trust and clear leadership
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
demand generationpipeline managementmulti-channel campaignsAI integrationautomationdata analysismetrics optimizationMarTechCRM integrationsystem design
Soft Skills
builder mentalitydata-driven decision makingcommunicationcollaborationprocess developmentfeedback provisionadaptabilityproblem-solvingstrategic thinkingproject management