FactFinder

Director of Demand Generation – m/f/d

FactFinder

full-time

Posted on:

Location Type: Hybrid

Location: BerlinGermany

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About the role

  • You own Demand Gen end-to-end across five channels: Outbound, Inbound, Organic, Webinars and Events
  • You plan and execute multi-channel campaigns that reach mid-market eCommerce decision-makers
  • You build a healthy pipeline and hit quarterly targets for MQLs, SQLs and pipeline generated
  • You work with AEs on handoffs, conversion rates and closed-won quality
  • You deploy AI agents and automation to take over routine tasks and scale output
  • You select tools and integrate them (CRM, automation, AI agents, analytics)
  • You report on performance: pipeline health, cost per opportunity, conversion rates, channel ROI
  • You provide market-driven feedback on messaging and positioning
  • You build processes and playbooks that scale as the company grows

Requirements

  • Strong B2B SaaS demand generation experience with demonstrable pipeline impact in the mid-market
  • Multi-channel track record: outbound, inbound, events, webinars, organic
  • Experience with AI and automation in real demand gen workflows, including measurable results
  • Technical understanding: able to evaluate tools, design integrations and connect systems
  • Builder mentality: start small, ship fast, iterate cleanly
  • Data-driven: you optimize based on metrics and can clearly explain ROI
  • Strong MarTech skills: Salesforce, marketing automation and modern demand gen tools
Benefits
  • Competitive compensation with transparent performance incentives
  • Modern tooling and budget for experiments
  • Rapid growth opportunities as the GTM team scales
  • Hybrid work in Pforzheim, Berlin and Stockholm
  • A team with a strong culture of trust and clear leadership
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
demand generationpipeline managementmulti-channel campaignsAI integrationautomationdata analysismetrics optimizationMarTechCRM integrationsystem design
Soft Skills
builder mentalitydata-driven decision makingcommunicationcollaborationprocess developmentfeedback provisionadaptabilityproblem-solvingstrategic thinkingproject management