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Marketing Operations Specialist
F5Marketing Operations Specialist managing Marketo implementation at F5. Overseeing marketing programs, ensuring compliance, and liaising between internal teams.
Posted 7/17/2026full-timeAlaska, California, New York, Washington • 🇺🇸 United StatesMid-LevelSenior💰 $96,800 - $145,200 per yearWebsite
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in Marketing Operations and Automation, particularly with Marketo and Salesforce integrations. Proven ability to manage marketing programs, ensure compliance, and provide team leadership in a fast-paced environment.
Highest-signal resume keywords
Marketo AdministrationSalesforce IntegrationMCE CertificationMarketing OperationsOrganizational Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing AutomationLead ScoringLead Lifecycle ManagementEmail ComplianceSPAM ComplianceData ManagementCampaign StrategyProject CoordinationMass UpdatesList Imports
Soft Skills
Problem SolvingTeam LeadershipCommunication
Tools & Technologies
MarketoSalesforceMartech Tools
Certifications & Qualifications
MCE CertificationMCSA Certification
Industry Keywords
Marketing ProgramsDemand FunnelProject PrioritizationEnd User Support
About the role
Key responsibilities & impact- Ensure scalable configuration, implementation and maintenance of all marketing programs within Marketo
- Provide day-to-day end user support on list imports, mass updates, Marketo Insights
- Provide team lead support to assign out tickets, coordinate project efforts and prioritization
- Partner with Corporate and Revenue Marketing Teams helping with campaign strategy kickoffs
- Ensure email and SPAM compliance to manage deliverability up-time
- Serve as liaison between internal teams, providing needed information and fulfilling requests
- Ensure the demand funnel including lead scoring and lead lifecycle is working properly
- Manage key integrations with Marketo, ensuring proper flow and connection
Requirements
What you’ll need- 5+ years of experience in Marketing Operations/Automation roles
- Previous experience as a Marketo Admin required
- MCE Certification Required (AD0-E559 Adobe Marketo Engage Business Practitioner Expert)
- MCSA (AD0-E563 Adobe Marketo Engage Architect Master) a plus
- Deep understanding of Marketo Admin and Salesforce, MCE
- Experience maintaining and monitoring Marketo-Salesforce integration
- Passionate about solving challenges by leveraging technology solutions
- Strong understanding of how Marketing Automation systems integrate with Salesforce and Martech tools and systems
- High degree of organizational skill - requires the ability to balance and prioritize a multitude of requests.
Benefits
Comp & perks- Incentive compensation
- Bonus
- Restricted stock units
- Benefits.