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Director, Marketing Operations, Technology, Analytics
ezCaterMarketing operations leader scaling ezCater’s workplace food technology platform. Directing martech, analytics, AI enablement, and measurement across B2B and B2C growth.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in leading marketing operations, technology, and analytics, with a strong focus on developing high-performing teams and implementing effective marketing strategies. Proficient in managing marketing data architecture and driving AI-enabled processes to enhance campaign execution and performance measurement.
Highest-signal resume keywords
Marketing Operations LeadershipMartech Strategy DevelopmentData Analytics and InsightsCross-Functional CollaborationMarketing Technology Architecture
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing OperationsMarketing TechnologyMarketing AnalyticsCRM SystemsMarketing AutomationCDP ImplementationWeb AnalyticsAttribution ModelingData IntegrationAI Enablement Programs
Soft Skills
Excellent CommunicationInterpersonal SkillsStrategic JudgmentClarity and PrioritizationCustomer-Focused Mindset
Tools & Technologies
SalesforceHubSpotIterableWordPressActionIQGoogle Marketing PlatformGoogle AnalyticsBI Tools
Industry Keywords
Campaign ExecutionLifecycle MarketingPerformance MeasurementUsability TestingPersonalization
Tech Stack
Tools & technologiesWordPress
About the role
Key responsibilities & impact- Lead a team across marketing operations, marketing technology, and marketing analytics
- Balance near-term execution with longer-term capability building and communicate trade-offs when priorities change
- Define and evolve the operating model, governance, and cross-functional processes for scalable campaign and lifecycle execution
- Own the martech strategy and roadmap, including marketing automation, CRM and audience data, CDPs, web content systems, advertising operations, analytics, and workflow tools
- Ensure marketing systems and data flows work together across Salesforce, HubSpot, Iterable, WordPress, ActionIQ, Google Marketing Platform, Google Analytics, BI tools, and related technologies
- Drive collaboration across Marketing, Sales, Product, and Engineering to evolve the martech stack and deliver AI-driven processes
- Evolve the architecture of marketing-owned web experiences, including usability, testing, and analytics
- Lead marketing analytics and measurement strategy, including attribution, incrementality testing, forecasting, executive reporting, and advanced analysis
- Translate marketing performance into channel- and segment-level investment decisions, forecasts, and scenarios
- Set standards for analytical quality and storytelling, focusing the team on proactive decision support and analysis
Requirements
What you’ll need- 10+ years of experience in Marketing Operations, Technology and Analytics
- Proven experience leading through managers and developing high-performing, multidisciplinary teams of operators, technologists, analysts, and data professionals
- Strong judgment balancing strategic leadership with functional depth across marketing operations, technology, and analytics
- Ability to create clarity, prioritization, and structure in a fast-paced, ambiguous, changing environment
- Strong understanding of marketing data and technology architecture, including CRM, marketing automation, CDP or audience data, data warehouses, APIs, integrations, web analytics, advertising platforms, and BI tools
- Deep experience translating marketing data into full-funnel insights across acquisition, paid media, SEO/GEO, attribution, and retention
- Experience implementing and improving marketing processes and technology across web, email, SMS, push, mobile, paid media, direct mail, and sales or account-based motions
- Experience with marketing web content management and landing pages, including personalization, testing, and optimization
- Experience building or implementing AI enablement programs, including use-case prioritization, guardrails, tool and risk evaluation, and responsible adoption
- Excellent communication, executive presence, and interpersonal skills
- Customer- and partner-first mindset with an outcomes-focused approach to testing, learning, iterating, and scaling
- Ability to travel up to 5 days per quarter
- Applicants must be able to work without employer sponsorship; ezCater does not sponsor work visas or legal permanent residence
Benefits
Comp & perks- Market competitive salary
- Stock options
- 12 paid holidays
- Flexible PTO
- 401K with ezCater match
- Health, dental, and FSA
- Long-term disability insurance
- Mental health and family planning resources
- Remote-hybrid work from the Boston office, home, or a mixture of both
- Employee meal program when in the office
- Opportunities to grow in your career
- Work/life harmony
- Responsibility and autonomy