ezCater

Senior Analyst, Marketing Analytics

ezCater

full-time

Posted on:

Location Type: Remote

Location: MassachusettsUnited States

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Salary

💰 $119,670 - $145,743 per year

Job Level

About the role

  • Collaborate closely with senior leaders on exciting business problems, actively shaping the team's strategic direction and focus
  • Elevate customer personas and segmentation for personalized marketing, deepening our understanding of target audiences
  • Analyze retention and ezRewards Loyalty Program performance, identifying growth opportunities and implementing action plans with cross-functional teams
  • Develop insights through in-depth analysis, models, and reports, uncovering new marketing growth opportunities and informing business performance strategies
  • Lead the evolution of our Marketing team's experimentation process and documentation, fostering a structured framework for innovation
  • Enhance data visualization tools for informed decision-making and empower Marketing teammates
  • Utilize data-driven analyses, A/B tests, and statistical models to uncover customer behavior insights and optimize marketing strategies
  • Share marketing domain expertise, acting as a thought leader and mentor to peers for collaborative growth

Requirements

  • 3+ years of relevant quantitative or technical analysis experience, preferably in marketing or e-commerce
  • Strong SQL skills for data manipulation and analysis, coupled with experience in statistical modeling (R or Python preferred)
  • Proficiency in marketing attribution methods, return on ad spend, and experimental test design (A/B testing)
  • Familiarity with diverse marketing tactics including optimizing customer retention through strategies such as Email, SMS, Push, SEO/SEM, Direct Mail, and more
  • Knowledge of modern data exploration and visualization tools like Snowflake, Tableau, Looker, Google Data Studio, or PowerBI, and proficiency in Google Analytics or similar digital analytics platforms
  • Effective communication skills to convey data insights across different audiences
  • Independent worker with cross-functional collaboration ability and adeptness in presenting insights to stakeholders
  • Strong organizational skills, time management, and multitasking capability
  • Ability to travel up to 5 days per quarter for Together Weeks, team gatherings and other events, when applicable.
Benefits
  • Market competitive salary
  • Stock options that you’ll help make worth a lot
  • 12 paid holidays
  • Flexible PTO
  • 401K with ezCater match
  • Health/dental/FSA
  • Long-term disability insurance
  • Mental health and family planning resources
  • Remote-hybrid work from our awesome Boston office OR your home OR a mixture of both home and office
  • A tremendous amount of responsibility and autonomy
  • Wicked awesome co-workers
  • Relish (and many more goodies) when you’re in our office
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
SQLstatistical modelingRPythonA/B testingmarketing attribution methodsdata manipulationdata analysiscustomer retention strategiesdata-driven analysis
Soft Skills
effective communicationcross-functional collaborationindependent workerorganizational skillstime managementmultitaskingmentoringthought leadership