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GTM Tech Content Specialist
EY. Support solutions marketing content and collateral development as a domain expert working with client-facing sales teams aligned to enterprise accounts, help develop and contribute to sales and marketing campaigns focused on customer service and customer experience workflows .
Tech Stack
Tools & technologiesServiceNow
About the role
Key responsibilities & impact- Support solutions marketing content and collateral development as a domain expert working with client-facing sales teams aligned to enterprise accounts, help develop and contribute to sales and marketing campaigns focused on customer service and customer experience workflows
- Develop and maintain a showcase of content and collateral promoting customer experience workflow solutions created on the ServiceNow platform
- Lead collaboration sessions with the alliances business development and service delivery leaders with the objective to evaluate customers’ business challenges and deliver solutions content to align our solutions with customer needs.
- Communicate with both business and technical subject matter experts.
- Stay current on competitive analyses and understanding differentiators between ServiceNow and its competitors
- Participate in configuration and demonstration sessions for addressing customer requirements and business issues in order to generate relevant messaging, content, and collateral
- Support Marketing events – user conferences, trade shows, analyst demonstrations, webinars, etc…
Requirements
What you’ll need- 8+ Years of relevant work experience
- Strong sales enablement & marketing experience in technology consulting, specifically in the customer service, customer experience, and customer engagement space
- Exceptional communication and presentation skills with the ability to creatively articulate various technical and business concepts
- Should have hands on experience in developing sales enablement & marketing content for collateral which includes: Solution briefs, First call presentations, Offering on a page, Sector presentations, Infographics, Battlecards, Educational videos
- Experience working collaboratively across a complex sales ecosystem, with account teams, sales leadership, commercial, product management, product marketing, partners, and professional services
- Demonstrated relationship building skills, with proven success at developing and nurturing relationships
- Experience speaking with or interviewing both business and technical subject matter resources with the ability to effectively illustrate technology solutions’ value proposition and key differentiators
- Experience working on complex deals with Enterprise customers in a matrix team
- Creative problem-solving skills with a growth mindset and desire to work in a fast-paced, high growth organisation
- Organised and detail-oriented, a high degree of passion, energy and drive
- Awareness of Agile methodologies would be an advantage
- Ability to work with senior onshore stakeholders, excellent relationship and stakeholder management skills, should have the ability to develop trusted business advisor relationships with onshore stakeholders
- Should have experience with virtual working preferable across multiple geographies, including cultural sensitivity, with a global mindset
- Excellent communication skills (English) – written and oral, strong business writing skills is essential, with the ability to create content independently with limited initial input or guidance.
- Experience working with Alliance/Partner programs in a professional services or technology company and/or management consulting experience with a Big-4 organization would be an added advantage.
Benefits
Comp & perks- Continuous learning : You’ll develop the mindset and skills to navigate whatever comes next.
- Success, as defined by you : We’ll provide the tools and flexibility, so you can make a meaningful impact, your way.
- Transformative leadership : We’ll give you the insights, coaching and confidence to be the leader the world needs.
- Diverse and inclusive culture: You’ll be embraced for who you are and empowered to use your voice to help others find theirs.
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
sales enablementmarketing content developmentcustomer experience workflowscollateral developmentsolution briefspresentation skillsinfographicseducational videosAgile methodologiesrelationship building
Soft Skills
communication skillspresentation skillscreative problem-solvingorganiseddetail-orientedpassionenergydrivestakeholder managementcultural sensitivity