Marketing

• Own the Industrials marketing program holistically, including strategic planning, resource management, lead generation, and budget oversight to ensure alignment with business priorities.
• Lead and develop sector marketing strategists and specialists, fostering alignment with Industrials sector goals and broader I&E messaging.
• Oversee creation and execution of multi-channel marketing programs tailored to Industrials, Industrial Products, and Aerospace, Defense & Mobility.
• Champion the use of AI technology, GEO, and advanced marketing techniques for maximum impact.
• Collaborate with sector leaders, service lines, and account teams to gather market insights and drive marketing assets into priority accounts.
• Develop thought leadership and marketing collateral, working with subject matter experts and leveraging multiple formats and channels.
• Integrate Industrials themes into the cohesive I&E messaging platform, ensuring consistency and strategic alignment across all communications.
• Measure, assess, and report on marketing program effectiveness, using data-driven insights to optimize future strategies.
• Foster a culture of creativity, innovation, and continuous improvement within the marketing team.
• Build and maintain relationships with senior management and diverse stakeholders across the organization.

Industrials Associate Director

Senior B2B Marketing Specialist

Channel Marketing Manager

Marketing Coordinator

Lead, Marketing Performance