Explorer Hotels

Performance Marketing Manager – m/f/d

Explorer Hotels

full-time

Posted on:

Location Type: Hybrid

Location: Fischen im Allgäu • Germany

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Salary

💰 €45,000 - €55,000 per year

About the role

  • Development, management and implementation of targeted online campaigns (Search Engine Advertising (SEA), Display, etc.)
  • Budget responsibility and performance optimization across the entire customer journey
  • Audience analysis, keyword research and creation of compelling ad copy
  • Execution of A/B tests and continuous landing page optimization
  • Tracking, reporting and data-driven recommendations
  • Collaboration with internal teams, external partners and regional stakeholders
  • Active involvement in shaping cross-departmental marketing processes

Requirements

  • Degree or vocational training in Marketing / Communications / Tourism or a related field
  • Relevant professional experience in performance marketing, ideally with an agency background
  • Confident use of Google Ads, Analytics, CMS and web analytics tools
  • Creativity, strong copywriting skills and a good understanding of target audiences, combined with an affinity for data
  • Very good German and English skills, both written and spoken
  • Self-responsibility, team spirit and enthusiasm for tourism
  • Willingness to actively engage with our destinations
Benefits
  • Permanent employment and job security in one of the most beautiful regions of Germany.
  • Flexible working hours and a team that supports your personal growth.
  • Start every day with our free, extensive breakfast buffet.
  • We invest in your personal and professional development.
  • Use our on-site fitness room to keep body and mind fit.
  • Enjoy holiday and Christmas bonuses as valued recognition of your work.
  • Look forward to events, shared adventures and genuine camaraderie.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
performance marketingA/B testingkeyword researchad copy creationdata-driven recommendationsbudget managementlanding page optimizationaudience analysis
Soft Skills
creativitycopywritingteam spiritself-responsibilityenthusiasm for tourism