Director, AI Marketing Analytics

Experian

full-time

Posted on:

Location Type: Remote

Location: Remote • 🇺🇸 United States

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Salary

💰 $176,036 - $316,865 per year

Job Level

Lead

Tech Stack

CloudPythonSpark

About the role

  • Lead the design, development, and implementation of AI-driven marketing analytics solutions across the consumer credit lifecycle (prospecting, acquisition, portfolio management)
  • Hands-on building and iteration on agentic AI solutions using coding languages and packages, contributing directly to the development of intelligent agents capable of marketing decision-making and optimization
  • Champion the use of agentic AI intelligence to enhance campaign targeting, personalization, and optimization
  • Drive the development of new analytical products and services, using Big Data platforms and cloud-based infrastructure
  • Serve as a subject matter expert on credit bureau data, marketing attribution, and predictive modeling in consumer lending
  • Collaborate with partners across Marketing, Product and Technology to align analytics initiatives with strategic business objectives
  • Oversee the deployment and monitoring of machine learning models in production environments, ensuring performance, compliance and scalability
  • Present insights, strategies, and recommendations to senior leadership and external clients
  • Translate business requirements into actionable AI solutions, balancing innovation with operational feasibility

Requirements

  • Demonstrated expertise in marketing analytics and modeling within consumer lending or financial services
  • 8+ years of experience in data science or analytics, preferably with at least 2 years in a leadership role
  • Advanced proficiency in Python, Spark and modern AI agent frameworks with a portfolio of implemented agent-based solutions
  • Exceptional communication and stakeholder management skills with proven ability to lead cross-functional initiatives and deliver business value
  • Bachelor's or Master's degree in Data Science, Computer Science, Statistics, Marketing Analytics, or related field
  • Hands-on expertise in building agentic AI systems, with practical experience applying these techniques to real-world marketing analytics or consumer lending use cases
Benefits
  • Competitive compensation package and bonus plan
  • Core benefits including full medical, dental, vision, and matching 401K
  • Flexible schedule, ability to work remotely, hybrid, or in-office
  • Flexible time off, including volunteer time off, vacation, sick, and 12-paid holidays

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
AI-driven marketing analyticsagentic AI solutionsPythonSparkpredictive modelingmachine learningBig Data platformscloud-based infrastructuremarketing attributiondata science
Soft skills
communicationstakeholder managementleadershipcollaborationstrategic thinkingproblem-solvinginnovationoperational feasibilitypresentation skillscross-functional initiative leadership
Certifications
Bachelor's degreeMaster's degree