Exact Sciences

Senior Director, Comm Marketing, PTX, MRD

Exact Sciences

full-time

Posted on:

Origin:  • 🇺🇸 United States • California, Wisconsin

Visit company website
✨ AI Apply
Manual Apply

Salary

💰 $208,000 - $354,000 per year

Job Level

Senior

About the role

  • Lead and implement strategic growth initiatives across the Precision Oncology Commercial team
  • Set product portfolio vision and commercialization strategy for Therapy Selection/MRD products across multiple customer and tumor types
  • Establish 18-month commercial strategy and execution plans and set clear product performance metrics
  • Lead marketing team to define product positioning, messaging, targeting, segmentation, and omnichannel marketing plans
  • Drive product launches including market access planning, publication planning, content development, market development, customer engagement, and lead generation
  • Ensure comprehensive training of sales and managed care teams on product positioning and promotional tools
  • Develop and manage commercial marketing budget and liaise with external vendors, agencies, and societies
  • Cultivate thought leaders, lead advisory boards and speaker development programs, and serve as marketing lead for review and approval of promotional materials
  • Supervise and develop staff, communicate goals, resolve conflicts, and lead cross-functional teams in a matrix organization

Requirements

  • Bachelor’s Degree in Life Sciences, Business Administration, Marketing, or field as outlined in the essential duties
  • 10+ years of professional experience working in a team setting in the healthcare industry
  • 8+ years of marketing experience in the diagnostic, biopharma, or medical device fields
  • 7+ years of experience in a regulated environment, to include CLIA, FDA, CE, and IVDR
  • 5+ years of leadership experience
  • Demonstrated understanding of clinical next-generation sequencing (NGS) marketing for oncology
  • Demonstrated understanding of market development and commercial launches for new products
  • Demonstrated ability to successfully market products in a highly competitive market
  • Demonstrated ability to perform the essential duties of the position with or without accommodation
  • Authorization to work in the United States without sponsorship