Everyday Speech

Performance Marketing

• Own the planning, execution, and optimization of growth-focused campaigns across acquisition, expansion, and lifecycle motions.
• Translate strategic priorities into clear campaign briefs, timelines, and execution plans across multiple simultaneous workstreams.
• Coordinate cross-functional inputs (Product Marketing, Sales, RevOps) to ensure campaigns launch on time and with quality.
• Partner closely with the inside sales team to ensure sequences, playbooks, and outbound motions are well-supported, current, and operationally clean.
• Maintain campaign best practices across tools (HubSpot, CRM, lifecycle tooling).
• Define and maintain clear success metrics for campaigns.
• Build reporting and surface insights on what is working, what isn't, and why — with a focus on funnel-level signal over surface metrics.

Senior Marketing Campaign Manager

Product Designer

• Lead the product development team's design vision across the entire product, thinking holistically about the user journey, how the platform works, and helping ensure that decisions made across teams and product areas add up to an experience that is intuitive, connected, and coherent for users.
• Lead design on high-impact initiatives, including large-scale UX rethinks, information architecture work, and new product areas – producing interaction design, prototypes, and final visual design that contributes to the team's high standard of craft.
• Bring fresh perspectives and proactive creative thinking, identifying UX opportunities and proposing solutions before being asked, and exploring new directions for how the product looks, feels, and works.
• Lead user research efforts for the team, including study design, usability testing, and synthesis, and build systems that ensure user insights and product analytics flow continuously into design decisions.
• Contribute to and help mature shared design practices, including design system governance, component libraries, design review processes, accessibility standards (WCAG compliance), and documentation.
• Lead the team's adoption of AI tools in design workflows, identifying where AI improves speed, quality, or exploration, and helping the team incorporate interactive prototyping and emerging UX practices effectively.
• Be an engaged, generous teammate, participating actively in design critique, sharing feedback openly, and bringing a collaborative approach to problem-solving across the team.
• Work closely with cross-functional partners including Product Management, Engineering, Clinical, Content, Marketing, CX, and RevOrg. In a practical sense, this means collaborating with engineering day-to-day to ground design in what is technically feasible and efficient, partnering with Clinical to ensure the product experience truly works for educators and is clinically sound, and supporting RevOrg on internal tooling and admin experiences that simplify complex workflows.
• Model the kind of design practice we aspire to as a team: explaining your thinking, inviting critique, and caring deeply about the quality of the work.

Senior Marketing Campaign Manager

Lead Product Designer