Salary
💰 $76,000 - $113,000 per year
About the role
- Lead strategic development and tactical execution of social media initiatives for a portfolio of clients
- Act as primary subject matter expert guiding clients in leveraging social media trends and technologies within the pharmaceutical industry
- Support team planning, growth, and cross-department education to establish social media as an organizational competency
- Serve as subject matter expert and project owner for assigned business portfolios
- Collaborate with clients to provide insights on social media trends, emerging technologies, and industry best practices
- Oversee social media analytics and reporting to ensure business KPIs and goals are achieved
- Manage project delivery, ensuring initiatives are completed on time, within budget, and aligned with broader marketing objectives
- Provide paid media expertise, including platform-specific tactical recommendations and integration within the broader digital ecosystem
- Conduct social listening research to uncover insights and optimize data queries
- Develop and manage influencer relationship programs, including identifying, analyzing, and curating influencers
- Demonstrate commitment to diversity, equity, and inclusion through continuous development and inclusive behaviors
Requirements
- Bachelor’s degree (or equivalent education plus professional experience) required
- Approximately 5-8 years of related industry or agency/consultative experience (pharmaceutical experience a plus)
- Applied experience in marketing and advertising, with expertise in digital strategy, media and technology
- Applied experience in social media and technology
- Knowledge of paid media and social listening
- Strong multitasker with problem-solving skills and ability to work in a team environment
- Strong client relations and business development skills
- Strategic skill and strong business acumen
- Ability to delegate and provide direction to others on the team
- Excellent interpersonal, presentation and writing skills
- Proven detail orientation and organizational skills
- Proven ability to manage projects independently and collaboratively to successful completion
- Some travel required for client meetings, new business pitches and periodic agency meetings