Develop and maintain dashboards and reports to monitor marketing KPIs across paid media, email, events, and additional channels
Analyze campaign performance and provide actionable recommendations to improve conversion rates, customer acquisition, and retention
Lead marketing attribution efforts and build models to understand channel impact
Collaborate with cross-functional teams (Product, Sales, Finance) to align marketing goals with business objectives
Design and execute A/B tests and experiments to validate hypotheses and optimize performance
Present findings to senior leadership with clarity and strategic insight
Stay current on analytics tools, trends, and best practices

Requirements

Bachelor’s degree in marketing, Statistics, or a related field (master’s preferred)
5+ years of experience in marketing analytics or a similar role
Proficiency in tools like Google Analytics, Tableau/Power BI, SQL, and Excel
Experience with marketing platforms (e.g., HubSpot, Salesforce, Marketo)
Strong understanding of digital marketing channels and attribution models
Excellent communication skills—able to translate data into compelling stories
Curious mindset with a passion for continuous learning and experimentation
Experience with predictive modeling and machine learning techniques
Familiarity with customer segmentation and lifecycle analysis
Prior work in e-commerce, SaaS, or high-growth startups

Benefits

Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
Continued investment in your professional development
Day 1 robust health and wellness benefits, including an annual wellness stipend
401k with up to a 4% match and immediate vesting
Flexible and generous (FTO) time-off
Employee Stock Purchase Program

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools

marketing analyticsA/B testingpredictive modelingmachine learningcustomer segmentationlifecycle analysisdata analysisconversion rate optimizationreportingdashboard development

Soft Skills

communicationcollaborationstrategic insightcuriosityproblem-solvingleadershipadaptabilityanalytical thinkingstorytellingcontinuous learning