ABM Manager
EverCommerce
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇨🇦 Canada
Visit company websiteSalary
💰 $100,000 - $110,000 per year
Job Level
Mid-LevelSenior
About the role
- Own the ABM strategy and execution for improveit 360, focused on driving new pipeline, expansion, and wallet share within priority account segments.
- Design and execute 1:1, 1:few, and 1:many ABM programs, aligned to i360’s upmarket growth strategy.
- Partner closely with Sales leadership and Account Executives to align on target accounts, buying groups, engagement strategies, and success metrics.
- Develop and guide channel mix strategy across digital, outbound, content, events, and direct mail to support account engagement and conversion.
- Leverage account intelligence and ABM platforms to attract, engage, convert, and expand strategic accounts.
- Collaborate with Product Marketing on messaging, positioning, and sales enablement to ensure ABM programs reflect i360’s value proposition and differentiation.
- Partner with RevOps to define segmentation, measurement frameworks, and reporting for ABM performance.
- Analyze performance and continuously optimize programs based on engagement, pipeline creation, and revenue impact.
- Clearly communicate results, insights, and recommendations to senior stakeholders.
Requirements
- 5+ years of B2B marketing experience, with deep expertise in account-based marketing.
- Proven experience driving measurable pipeline and revenue impact through ABM programs.
- Strong understanding of Sales-led and hybrid GTM motions, including outbound and expansion use cases.
- Hands-on experience with tools like Salesforce, Marketo, 6sense, SalesLoft, Gong, Sendoso, and ZoomInfo.
- Ability to work effectively across Sales, Marketing, RevOps, Product Marketing, and Customer Success.
- Data-driven mindset with comfort analyzing funnel metrics, pipeline performance, and ROI.
- Strong communication and stakeholder management skills, including the ability to influence without authority.
- Self-directed, highly organized, and comfortable owning strategy through execution.
- Experience in SaaS, B2B, or Sales-led growth environments preferred.
- Field sales or sales enablement experience is a plus.
Benefits
- Flexibility to work where/how you want within your country of employment – in-office, remote, or hybrid
- Day 1 access to robust health and wellness benefits, including an annual wellness stipend
- 401k with up to a 4% match and immediate vesting
- Flexible and generous (FTO) time-off
- Employee Stock Purchase Program
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
account-based marketingpipeline creationrevenue impactsegmentationmeasurement frameworksfunnel metricsROI analysissales enablementGTM motions
Soft skills
communicationstakeholder managementinfluence without authorityself-directedhighly organized