EvenUp

Events Marketing Manager

EvenUp

full-time

Posted on:

Location Type: Remote

Location: United States

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Salary

💰 $100,000 - $115,000 per year

About the role

  • Plan, build, and execute event concepts and experiences targeting prospects and customers through our owned/hosted field marketing events program.
  • Implement event programs while using your creativity and expertise to develop outstanding, scalable, and in-person experiences to drive new business and upsells
  • Forecast, measure, analyze, and report on the impact of demand creation activities on sales pipeline, revenue, and conversion against the agreed pipeline goals
  • Own pipeline targets, marketing lead funnel after events, and conversion metrics for go-to-market, as well as the team’s efforts to improve and optimize our events programs for maximum ROI
  • Communicate regularly with stakeholders on program results and findings for your events; aggregate results weekly, monthly, and quarterly for marketing and sales leadership
  • Work on multiple, simultaneous events that require both strategic thinking and creativity, as well as high-speed tactical execution
  • Develop templated, scalable event programs that will grow with the company

Requirements

  • 3+ years of proven experience in a B2B event marketing role
  • Creative and innovative thinking with a willingness to take risks, iterate, and learn
  • Owns event execution and leads others (direct and indirect) to meet deadlines while maintaining the quality of the work; proactively identifies and leads work streams to achieve goals
  • Proven ability to drive cross-functional collaboration across diverse sets of stakeholders
  • Exceptional project and time management skills - highly organized, detailed, focused, results-driven, and accountable, with experience partnering with revenue and marketing operations teams
  • Experience with planning and carrying out multiple, sophisticated marketing events and campaigns while working towards strategic goals
  • Excellent interpersonal skills to deal professionally with senior executives, sales team members, vendors, and team members at all skill levels inside and outside the organization
  • Self-starter, highly motivated, and think through problems to come up with innovative solutions; excellent problem-solving skills, strategic and analytical capabilities
  • Proactively engage in forward-thinking and innovative initiatives for the business and be proactive versus reactive
  • Positive mindset and team player mentality
  • Experience successfully managing third-party vendors, contractors, and budgets (along with weekly reconciliation)
  • Working knowledge of Salesforce CRM, Google Workspace, and other sales and marketing systems
Benefits
  • Choice of medical, dental, and vision insurance plans for you and your family
  • Additional insurance coverage options for life, accident, or critical illness
  • Flexible paid time off, sick leave, short-term and long-term disability
  • 10 US observed holidays, and Canadian statutory holidays by province
  • A home office stipend
  • 401(k) for US-based employees and RRSP for Canada-based employees
  • Paid parental leave
  • A local in-person meet-up program
  • Hubs in San Francisco and Toronto
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
event marketingdemand creationpipeline managementROI optimizationproject managementtime managementcross-functional collaborationproblem-solvingstrategic thinkinganalytical capabilities
Soft Skills
creativityinnovationleadershipinterpersonal skillsorganizationresults-drivenaccountabilityteam player mentalityproactive engagementcommunication