Creative Director, Paid Social

Ethos

Creative Director leading performance marketing for Ethos Life's paid social campaigns across multiple platforms. Driving innovative and effective strategies to enhance brand engagement.

Posted 6/3/2026full-timeRemote • 🇺🇸 United StatesLead💰 $150,000 - $266,000 per yearWebsite

About the role

Key responsibilities & impact

Own the creative strategy and execution for paid social across Meta, TikTok, and YouTube
Develop hooks, formats, and concepts that stop the scroll and drive conversion
Drive UGC and influencer/creator partnerships
Stay deeply in tune with what's working across our paid social channels
Champion AI adoption across the team to accelerate concepting, production, and creative iteration

Requirements

What you’ll need

10+ years in creative direction with a strong portfolio of paid social and direct response video creative
Deep expertise in performance creative at scale, including UGC, influencer content, and DR formats across Meta, TikTok, and YouTube
Proven ability to give feedback that is sharp, fast, and elevating
Strong design and art direction background with sharp copy instincts

Benefits

Comp & perks

Health insurance
401(k)
Flexible work arrangements
Professional development
Paid time off

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

creative directionpaid socialdirect response videoperformance creativeUGCinfluencer contentdesignart directioncopywriting

Soft Skills

feedbackcommunicationcreativitycollaboration