
Marketing Generalist
Esusu
full-time
Posted on:
Location Type: Remote
Location: Philippines
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About the role
- You will support campaign execution support across email, social, website, and paid channels—from brief to launch to reporting—ensuring campaigns ship on time and on brand.
- You will own day-to-day marketing operations such as updating website content, coordinating asset requests, managing basic list pulls, assisting our Lifecycle Marketing and Marketing Ops managers, and keeping project trackers up to date.
- Clear, concise marketing materials such as one-pagers, landing pages, nurture emails, and social copy tailored to renter, partner, and B2B audiences.
- Partner and event support, including coordinating deliverables (logos, copy, assets), tracking timelines, and helping measure basic ROI on key initiatives.
- Collaboration with cross-functional teams (Sales, Account Management, Product, and Design) to gather inputs, route approvals, and ensure stakeholders have what they need.
- You will prepare basic performance reporting on key campaigns and channels, helping the team understand what’s working and where to optimize next, ensuring reports are up-to-date and well-organized, and helping flag any potential issues as they arise.
Requirements
- 2–4 years of experience in marketing, communications, or a related field, ideally in B2B, fintech, SaaS, or mission-driven organizations.
- Hands-on experience executing campaigns or projects across at least two channels (for example: email, social, website, ads, or events).
- Strong writing and editing skills with an ability to translate complex ideas into clear, compelling, and error-free copy.
- Comfortable working with marketing tools (e.g., email/lifecycle platforms, CMS/website editors, project management tools, and basic analytics dashboards); experience adapting quickly to new tools.
- Highly organized and detail-oriented, with a track record of managing multiple projects, deadlines, and stakeholders in a fast-paced environment.
- Proactive, resourceful, and comfortable with ambiguity—you can move work forward with limited direction and know when to ask for help.
- Alignment with Esusu’s mission and a genuine interest in financial inclusion, technology, and impact-driven work.
- Experience working with global or distributed teams, including collaborating across time zones (nice to have).
- Familiarity with tools like HubSpot, Webflow, Braze, Figma, or similar platforms (nice to have).
- Background supporting both B2B and consumer-facing marketing efforts (nice to have).
Benefits
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Applicant Tracking System Keywords
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Hard Skills & Tools
campaign executionwritingeditingperformance reportingproject managementmarketing operationslist managementasset coordinationROI measurementB2B marketing
Soft Skills
organizational skillsdetail-orientedproactiveresourcefulcomfortable with ambiguitycollaborationcommunicationtime managementstakeholder managementadaptability