Social & Influencer Specialist
Establishment Labs
full-time
Posted on:
Location Type: Remote
Location: Remote • Texas • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Lead the development and execution of an elevated, strategically aligned influencer marketing program that drives growth, brand relevance, and cultural impact.
- Establish and align on key KPIs for influencer campaigns, ensuring clarity of objectives across awareness, engagement, and conversion goals.
- Build, maintain, and refine systems for tracking and measuring both earned and paid influencer ROI, delivering consistent performance insights to internal and external stakeholders.
- Partner with Marketing team members and Practice stakeholders to align influencer strategy with broader marketing, social, and communications objectives.
- Draft, schedule, and publish daily posts across all platforms in alignment with brand voice and brand guidelines.
- Assist with content calendars by pitching ideas, gathering assets, and ensuring deadlines are met.
- Monitor trends, best practices, and platform updates; share ideas that enhance engagement.
- Engage the fan base via comments, messages, and posts to build a strong online community and encourage fan participation.
- Assist with editing social-first graphics, reels, and short-form video content.
- Support the organization’s content workflow, including basic editing, tagging, and organizing digital assets.
- Track daily and weekly performance metrics and assist in monthly reporting.
Requirements
- College degree in any related career
- From 2 to 3 years of experience in similar roles within aesthetics, skincare or health industry
- Strong communication skills
- Organized and collaborative
- Spanish is desirable
Benefits
- Equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability (visible and not visible), gender, gender identity or expression, or veteran status.
- Strive to be a more equal opportunity workplace.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
influencer marketingKPI trackingROI measurementcontent calendar managementsocial media publishinggraphic editingvideo content editingperformance metrics trackingdigital asset organization
Soft skills
communicationorganizationcollaboration
Certifications
college degree