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Associate Marketing Activation Manager
EssityAssociate Marketing Activation Manager driving pharmacy and modern trade growth for Essity’s health and hygiene brands in Indonesia. Translating brand strategies into customer activations and supporting sales execution.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in executing marketing activation plans tailored to diverse channels and customer segments, with a strong focus on brand consistency and effective communication. Proven ability to collaborate with sales teams and leverage insights for impactful marketing initiatives in the health and medical sectors.
Highest-signal resume keywords
5+ Years Marketing ExperiencePharmaceutical Industry ExperienceDigital Marketing ActivationB2B and B2C Marketing ExpertiseStrong English Communication Skills
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Marketing ActivationCampaign ImplementationCustomer Insights AnalysisContent LocalizationSampling Programs Management
Soft Skills
Creative MindsetAbility to Manage Multiple PrioritiesPerformance Under Pressure
Industry Keywords
Health and Medical ChannelsB2B2C MarketingBrand ConsistencySales EnablementCustomer Education Initiatives
About the role
Key responsibilities & impact- Execute marketing activation plans based on Brand Manager briefs across multiple brands and channels
- Report directly to the Marketing Manager for CEA
- Translate brand strategies into customer and channel activations tailored to Indonesia
- Serve as a marketing and media activation expert across B2B, B2C, and B2B2C health and medical channels
- Provide customer, shopper, and channel insights to Brand Managers
- Partner with Sales teams to align marketing initiatives with commercial priorities
- Drive customer education initiatives using and adapting globally developed materials
- Support marketing operations and sales enablement, including sampling programs, POS materials, content localization, and website updates
- Ensure brand consistency, customer relevance, and effective execution across initiatives
Requirements
What you’ll need- Minimum 5 years' experience in marketing
- Experience in both pharmaceutical and consumer health businesses preferred
- Hands-on experience across hospital, pharmacy, and modern trade/retail channels
- Strong English communication skills, written and spoken
- Creative mindset with ability to develop impactful activations
- Ability to manage multiple priorities and perform well under pressure
- Experience in digital marketing activation and campaign implementation highly preferred
Benefits
Comp & perks- Flexible work-life based on flexibility for both employees and employers
- Collaborative and open atmosphere
- Opportunities to grow
- Diversity, Equity, and Inclusion commitment
- People-first culture
- Sustainable work-life