Esri

Marketing Content Strategist

Esri

full-time

Posted on:

Location Type: Hybrid

Location: Mesa • Arizona • United States

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Salary

💰 $78,030 - $97,535 per year

About the role

  • Serve as the central content architect, partnering with executives, faculty, students, and partners.
  • Develop and own the national content strategy, editorial calendar, and governance.
  • Architect content journeys that effectively move target audiences from discovery to conversion.
  • Leverage SEO, AI-driven discovery, and performance data to optimize content strategy.
  • Research, write, edit, and produce high-impact content.
  • Ensure all content maintains a consistent brand voice and high editorial standards.
  • Collaborate with marketing, digital, and creative teams, and manage external agencies.
  • Monitor, analyze, and report on content performance metrics.

Requirements

  • Bachelor’s Degree in Marketing, Communications, Journalism, or a related field from an accredited higher education institution.
  • 5+ years of progressive experience in content marketing, editorial leadership, or strategic communications.
  • Exceptional writing, editing, and storytelling proficiency across diverse formats.
  • Strong working knowledge of SEO principles, content performance analytics, and AI-influenced search dynamics.
  • Proven ability to manage multiple complex projects and diverse stakeholders in a fast-paced environment.
  • Experience collaborating with external agencies and leading cross-functional internal teams.
Benefits
  • Comprehensive Health Coverage: Choose from Medical PPO or two HDHP plans with HSA options, plus Dental and Vision plans.
  • 401(k) plan and Employee Stock Ownership Plan (ESOP).
  • Short- and Long-term Disability coverage and Basic Life Insurance.
  • Access to Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA).
  • Employee Assistance Program (EAP).
  • Paid Time Off (PTO) and Holiday Pay.
  • Tuition Reimbursement and commitment to professional development.
  • Participation in Health & Wellness Program.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
content strategySEOcontent performance analyticswritingeditingstorytellingcontent governancecontent journeysAI-driven discoveryeditorial calendar
Soft Skills
collaborationproject managementstakeholder managementcommunicationleadershipanalytical skillscreativityadaptabilityattention to detailstrategic thinking
Certifications
Bachelor’s Degree in MarketingBachelor’s Degree in CommunicationsBachelor’s Degree in Journalism