U.S. Director of Wellness, EAP & Wellbeing Solutions

Equus Workforce Solutions

Director of Wellness for APM managing wellbeing and EAP solutions in the US. Driving strategy, design, and performance of programs to improve member and client outcomes.

Posted 4/22/2026full-timeRemote • Kentucky • 🇺🇸 United StatesLeadWebsite

About the role

Key responsibilities & impact

Serve as the Director of Wellness, EAP and Wellbeing Solutions for APM (US)
Own the strategy, design, performance and growth of a differentiated wellbeing and Employee Assistance Program (EAP) portfolio
Set the vision and roadmap for integrated wellbeing experiences and partner ecosystems
Partner with cross-functional stakeholders across clinical, operations, product/digital, analytics, and go-to-market teams to deliver measurable outcomes for members and clients
Define and evolve the US wellbeing and EAP strategy, including portfolio vision, positioning, multi-year roadmap, and investment priorities aligned to client needs and market trends
Translate customer, member and partner insights into an integrated solution across digital applications, clinical programs, and partner offerings
Lead market and competitive intelligence efforts to inform differentiation, partner strategy, pricing/value story, and prioritization of new capabilities
Establish outcomes framework and KPI definitions to guide decisions and measure performance
Lead cross-functional planning and execution across clinical, operations, digital/product, and service teams to deliver roadmap initiatives on time and at expected quality
Develop and execute the go-to-market/business development strategy for Assure Programs USA in partnership with global and local leadership and channel partners
Own the wellbeing/EAP value proposition and solution narrative; partner with Sales and Marketing on messaging, enablement, and competitive positioning

Requirements

What you’ll need

8+ years of experience in wellbeing, behavioral health, EAP, healthcare/benefits, product/program leadership, or a related field
Experience leading cross-functional initiatives required
Experience in digital health is valued
Strong analytical and business acumen; ability to define KPIs, interpret performance, and make investment trade-offs (experience with outcomes reporting a plus)
Experience designing and scaling programs and/or digital experiences, including operating model, partner management, and change management
Excellent written and verbal communication skills, together with executive presence and public speaking capability

Benefits

Comp & perks

Extensive learning opportunities
Networking programs

ATS Keywords

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Applicant Tracking System Keywords

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Hard Skills & Tools

wellbeing strategyEmployee Assistance Program (EAP)digital healthKPI definitionoutcomes reportingprogram designchange managementpartner managementbusiness development strategymarket intelligence

Soft Skills

analytical skillsbusiness acumencross-functional leadershipwritten communicationverbal communicationexecutive presencepublic speakingcollaborationstrategic thinkingproblem-solving