
Digital Communications Specialist
Equus Workforce Solutions
full-time
Posted on:
Location Type: Remote
Location: Pennsylvania • United States
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About the role
- Creative Content Development: Design flyers, brochures, infographics, and digital assets for workforce programs, job fairs, and events.
- Photograph, record, edit, and produce short-form video content including client testimonials, success stories, and promotional materials.
- Technical Communications: Utilize interactive maps and dashboards to visualize labor market data, employer locations, and service coverage.
- Support integration of technical tools for presentations, reports, and internal communications.
- Social Media & Digital Outreach: Manage and grow presence across platforms including Facebook, LinkedIn, Instagram, and YouTube.
- Develop content calendars and social media campaigns aligned with regional workforce goals.
- Analyze engagement metrics and recommend strategies to improve reach and impact.
- Brand & Storytelling Strategy: Ensure all materials align with the organization's branding and messaging guidelines.
- Collaborate with program staff to identify client stories that highlight the impact of workforce services.
- Interview participants and partners in a respectful, inclusive manner to gather content.
- General Support: Assist with email marketing campaigns, newsletters, and website content updates.
- Participate in regional events, capturing live content for digital use.
- Provide training or support to staff in basic communications tools as needed.
Requirements
- Bachelor's degree in Communications, Graphic Design, Multimedia Production, Marketing, or 2+ years of equivalent experience.
- Experience with ArcGIS (StoryMaps, Dashboards, etc.) and other data visualization platforms.
- Proficient in creative suites (Adobe, Canva, MS, etc.)
- Strong knowledge of social media best practices and content scheduling tools (e.g., Hootsuite, SocialPilot, Mailchimp)
- Excellent written and verbal communication skills.
- Strong project management and time management skills.
- Passion for community impact and workforce equity.
- Friendly, professional demeanor.
Benefits
- All your information will be kept confidential according to EEO guidelines.
- Extensive learning opportunities and networking programs.
- Work environment in which everyone is included, treated fairly and with respect.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content developmentvideo productiondata visualizationemail marketingsocial media managementgraphic designproject managementcontent analysisbranding strategyphotography
Soft Skills
communication skillstime managementcollaborationinterviewingcreativityprofessionalisminclusivitystrategic thinkingadaptabilitycommunity impact