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Contract Copywriter, B2B
EquipContract Copywriter creating B2B content for healthcare providers and insurance partners. Collaborating to translate complex clinical concepts into accessible language with empathy and care.
About the role
Key responsibilities & impact- Write and refine a range of B2B content, including: email communications, one-pagers and sales collateral, presentation decks, case studies, messaging and positioning documents.
- Translate complex clinical and healthcare concepts into clear, accurate, and audience-appropriate language.
- Develop content that reflects a high degree of empathy and sensitivity, particularly given the nature of eating disorder care.
- Partner with marketing and cross-functional teams to thoughtfully develop and iterate on messaging.
- Ensure consistency in voice, tone, and positioning across all B2B materials.
- Incorporate feedback from stakeholders and subject matter experts, including Clinical and Legal teams as needed.
- Participate in team meetings and integrate into internal workflows and communication channels to support effective collaboration (as needed).
- Perform other duties as assigned.
Requirements
What you’ll need- 4+ years of professional copywriting experience, with a strong focus on B2B content.
- Experience writing for healthcare audiences (e.g., providers, payors, or health systems).
- Demonstrated ability to write with empathy, nuance, and care, especially when addressing sensitive or complex topics.
- Strong ability to distill clinical or technical information into clear, respectful, and engaging content.
- Experience developing a variety of content types, including sales enablement and strategic messaging materials.
- Comfortable working as an embedded contractor within a collaborative, cross-functional team.
- Strong communication and organizational skills, with the ability to manage priorities independently.
- Familiarity with healthcare regulations, compliance considerations, or clinical topics.
Benefits
Comp & perks- Health insurance
- Flexible working hours
- Professional development opportunities
ATS Keywords
✓ Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
copywritingB2B content developmentcontent strategysales enablement materialsstrategic messagingclinical information distillationemail communicationspresentation deckscase studiesmessaging and positioning documents
Soft Skills
empathycommunicationorganizational skillscollaborationability to manage prioritiessensitivitynuanceindependent workfeedback incorporationteam integration