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PR & Marketing Lead
EQL Tech (sales & engineering talent)Contract PR & Marketing Lead at AI health startup in Palo Alto, focusing on marketing and communications. Responsible for visibility and positioning as the company prepares for growth.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in transforming technical messaging into credible narratives for AI and health-tech sectors, with a strong focus on independent execution and strategic communication. Proven ability to create impactful marketing materials and establish a consistent brand voice.
Highest-signal resume keywords
Fractional CMO ExperienceExceptional Writing SkillsAI Domain FluencyHealth-Tech KnowledgeSelf-Directed Execution
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Website Messaging StrategyPress Material PreparationSocial Media StrategyContent CreationMarketing Playbook Development
Soft Skills
Independent OperatorCreative Problem SolvingStrategic Thinking
Industry Keywords
AIHealth-TechClinical SpacesStartup MarketingAgency Strategy
About the role
Key responsibilities & impact- Reposition the website messaging so it says what the company does and why it matters.
- Build the founders' LinkedIn presence into a credible, consistent channel.
- Establish the social cadence and voice for the company.
- Prepare press and partner-facing materials so they're ready to go the moment the seed round and partnership news land.
- Leave behind a playbook the team can run once the engagement ends.
Requirements
What you’ll need- Independent operator: Fractional CMO, ex-agency strategist, or startup marketing lead comfortable working without a brief.
- Proven transformation: A track record of taking a technical company from invisible to credible, with before/after work to point to.
- Exceptional writing: Able to translate clinical AI substance into language that buyers, journalists, and investors trust, without dumbing it down.
- Domain fluency: AI or health-tech fluency strongly preferred; genuine interest in the space essential.
- Self-directed execution: Comfortable shipping without a brief, given direct founder access and full creative latitude.
- Nice to have: prior fractional CMO or agency leadership experience; portfolio work in regulated or clinical spaces; existing relationships with health-tech or AI press. Bay Area preferred.
Benefits
Comp & perks- Direct access: Work directly with all three founders, no committee or layers to navigate.
- Creative latitude: Near-total ownership of narrative and channel strategy.
- Portfolio-grade timing: Join at the exact inflection point, pre-seed-announcement and pre-partnership-news, where positioning work is visibly causal.
- Extension potential: Realistic scope to continue the engagement as the company scales past its raise.