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Senior TikTok Account Manager
Envision HorizonsSenior TikTok Account Manager strategizing and executing TikTok strategies for clients at a global eCommerce growth agency. Building revenue channels and optimizing performance across campaigns and partnerships.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in scaling TikTok and paid social commerce channels, with a strong focus on campaign optimization, performance analytics, and strategic client partnerships. Proficient in translating complex data into actionable insights and compelling brand narratives to drive revenue growth.
Highest-signal resume keywords
TikTok Ads ManagementCampaign OptimizationPerformance AnalyticsClient Relationship ManagementSocial Commerce Ecosystem Knowledge
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Campaign SetupPerformance ReportingData AnalysisCreative TestingAudience StrategyBudget ManagementBidding StrategiesConversion StrategiesExcel FluencyPPC/Paid Social Experience
Soft Skills
Consultative CommunicationProactivityAccountabilityProblem-SolvingCollaboration
Tools & Technologies
TikTok Ads ManagerTikTok Shop Seller CenterExcelGoogle Sheets
Industry Keywords
Social CommerceGMVROICACQBRsInfluencer MarketingRetail Media NetworksClient PartnershipsData-Powered RecommendationsCreative Strategy
Tech Stack
Tools & technologiesSpark
About the role
Key responsibilities & impact- Strategically guide TikTok as a revenue channel, developing and executing custom strategies that drive GMV, maximize ROI, and unlock new platform potential across paid ads, creators/affiliates, and shop operations.
- Architect and optimize TikTok campaigns (GMV Max, Shop Ads, in-feed, Spark Ads) including audience strategy, budgets, bidding, and creative testing to grow profitable results.
- Execute TikTok Shop–specific content and conversion strategies that strengthen brand positioning, improve product detail page quality, and increase conversion during feeds and livestreams.
- Champion client success through hands-on relationship management: lead QBRs, set clear KPIs, and deliver transparent communication and actionable, data-powered recommendations.
- Own channel performance analytics: monitor GMV, ROAS, CAC, click-through and view-through metrics, and translate complex data into clear narratives and decisive recommendations.
- Partner with creators and affiliates by supporting recruitment, briefing, and performance tracking, ensuring commission structures and content output protect margin and drive sustainable growth.
- Be a problem-solver and innovator, actively troubleshooting account health, policy/compliance issues, and staying ahead of TikTok’s evolving features, placements, and algo shifts.
- Collaborate across disciplines (creative, marketplace, influencer, and operations teams), fueling knowledge-sharing and continuous improvement with colleagues as passionate as you are.
Requirements
What you’ll need- A proven track record: 3–5+ years scaling TikTok or paid social commerce channels (TikTok Ads, TikTok Shop, or similar), with ownership of mid-to-large revenue streams and strategic client partnerships.
- Experience within a high-performance agency or brand-side growth environment, expertly prioritizing and adapting to multiple client needs and timelines.
- Advanced knowledge of TikTok Ads Manager and Business Center, including campaign setup, optimization workflows, and performance reporting; experience with TikTok Shop Seller Center is a strong plus.
- Comfort working across social commerce ecosystems—Amazon, Walmart, Meta, or other retail media networks—so you can integrate TikTok into broader growth strategies.
- A consultative, persuasive communicator who can translate complex data and creative tests into compelling brand stories and clear next actions.
- Analytical strength, Excel/Sheets fluency, and relentless curiosity; you love experimenting with audiences, creatives, and placements to find incremental wins.
- Proactivity, accountability, and a drive to deliver results that matter; you treat your portfolio as a business you own.
- Experience with performance media (PPC/paid social) and juggling multiple priorities in a rapid, remote team.
Benefits
Comp & perks- Competitive base salary plus uncapped commissions, so your results and ambition are truly rewarded.
- Fully remote culture, with collaborative hubs in New York, Boston, Chicago, Denver, Salt Lake City, and Seattle; join us from anywhere, but connect where opportunity grows.
- Comprehensive health, vision, and dental insurance with a minimum company contribution, 401(k) match to plan for your future, and flexible PTO and wellness days to support both your personal and professional well-being.
- Career growth support, ongoing learning opportunities, 1:1 leadership coaching program, and structured mentorship opportunities.
- Engaging virtual team events and activities throughout the year.
- Partnership with Talkspace for free mental health support.