About the role
- Scale Ema’s LinkedIn from 30K → 100K+ with bold, creative storytelling and optimal RoAS
- Maintain a consistent 4-week rolling calendar across social media, blogs, newsletter, and channels
- Write or edit 1 blog per week, collaborating with engineers, design, and leadership
- Work with design to repurpose whitepapers, blogs, interviews, videos into carousels, short videos, blogs, newsletters
- Continuously experiment and improve channels and identify new distribution channels/formats (YouTube, Twitter, Instagram)
- Track performance and run creative experiments
- Build and manage the senior leaders community: Agents of Change by Ema
- Grow and engage private LinkedIn group to 500+ members in 6 months
- Deliver high-value content, polls, curated insights, and conduct user research informing thought leadership
- Cultivate relationships with Ema’s ICP (enterprise execs, CAIOs, operators)
- Help convert community into business pipeline with Product Marketing & Sales
- Support launch of CAIO Academy / AgentSchool and manage ABT microsite
- Assist with hosting roundtables, community sessions, hackathons, and events
- Continuously measure and track key success metrics (reach, engagement, pipeline)
Requirements
- 5+ years of relevant experience in B2B Tech social media, community, or marketing roles
- Past experience in AI strongly preferred
- Writing/editing skills across formats and subject matter (business/tech writing)
- Ability to turn blogs or videos into multiple high-performing social/LinkedIn assets
- Deep knowledge of social media trends and formats (carousels, threads, short videos, event clips)
- Understanding of enterprise executives/operators and how to drive engagement
- Comfortable working fast, independently, and thriving in ambiguity
- Portfolio or samples of work (LinkedIn posts, carousels, videos, blogs, etc.)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingsocial media managementcontent writingcontent editingcommunity buildingperformance trackinguser researchcreative experimentationdigital storytellingAI knowledge
Soft skills
collaborationrelationship buildingindependenceadaptabilitycreativitycommunicationorganizational skillsstrategic thinkingproblem-solvingtime management