Digital Marketing

• Develop and execute digital marketing strategy across multiple channels to drive lead generation
• Lead paid-for digital advertising campaigns (Google paid, programmatic) to hit sales and onboarding targets
• Lead and administer HubSpot CRM marketing system including data management, automation, report building, HTML emails and HubSpot integration to maximise ROI
• Build live dashboards and produce monthly board reports demonstrating marketing effectiveness in real time
• Manage extensive contact lists with effective segmentation and GDPR compliance
• Build email campaigns and automated client journeys based on interactions
• Support Communications Manager and external agencies with SEO-rich content, copywriting and case studies
• Analyse data to inform local and national marketing campaigns, including social media and paid advertising
• Play a key role in developing the overall marketing strategy and budget alongside the broader marketing team

Digital Marketing Manager

Senior Digital Marketing Manager

Digital Marketing Executive

Digital Campaign Manager

Director of Digital Marketing

Senior Digital Marketing Specialist